What is the responsibility of the hotel marketing department? Be specific, thank you!

1, responsible for the investigation and information collection of external environment such as hotel service market, politics and economy.

Reason;

2. Research on the development of hotel industry and the upgrading of modern business hotels;

3. Information research and analysis of customers and competitors;

4, responsible for the company's marketing strategy and specific strategies, and organize their implementation;

5. Responsible for the design and market development of hotel service products;

6. Responsible for corporate image planning and promotion; Make marketing and exhibition plans and organize their implementation.