Is it suitable for a novice to open a smoking hotel?

This industry is not friendly to novices. Take the price trend of tobacco and alcohol. Without understanding this industry, novices often buy at high prices and sell at low prices. Before deciding to open a tobacco hotel , carefully understand this industry, and then decide whether to join based on your actual situation.

The success of a smoke shop depends to a large extent on the location, which also has a lot to do with the consumption habits of today’s consumers. Today’s young people are not willing to walk too much It doesn't matter if the price is a little higher in a few steps. This is reflected in many cigarette shops. So we would rather buy a location with a higher price and a better location.

Extended information

Shop opening skills

1. Purchase channels

Purchase channels are crucial. If the purchase channels are not good enough, It will definitely cause huge trouble to the sales of tobacco stores. If the profits of middlemen are in the middle, the profits of the tobacco shop will be very low. Even if the business is good but the income is not much, a balance point should be found between the purchase price and the sales price.

2. Store location selection

Originally, the location of the cigarette hotel was mainly chosen in a place with a large flow of people. Only with a large flow of people can there be opportunities for passive sales, that is, The greater the flow of people, the greater the possibility of passively entering the store to purchase. However, such a so-called store address with high flow of people will also have high rents. High rents will also put certain pressure on the store's capital turnover.

3. Store display

Mainly includes the decoration on the outside of the store and the product display inside the store. A facade with high credibility is the first impression of customers. If the facade is not convincing, consumers will not have the desire to enter the store to buy. The display of products is the second impression, and high-grade display Placing products is another guarantee for customers to make repeat purchases in addition to product quality.

4. Marketing Strategy

Yanjie Hotel has always been a passive sales model when entering the store, but now this sales model is obviously outdated. Times have changed, consumer groups have changed, and marketing models have also changed. In the Internet era, stores that do not do any marketing on the Internet will definitely be eliminated by the trend. Only Internet marketing is the only way to save the smoke hotel.