Traditional Culture Encyclopedia - Hotel franchise - How to design the hotel logo?

How to design the hotel logo?

1. Design directly with the hotel name.

Smart designers or smart hotel managers will use the name of the hotel directly when designing logo. This design is the most intuitive and simple. Of course, it needs a strong brand to support it, otherwise it will make the image of the whole hotel dirty or look low-end. Such a hotel may give people a low-end feeling.

2. Refine the hotel brand symbol into an image.

When designing the hotel logo, designers should effectively refine the hotel's exclusive brand symbols and take the exclusive brand symbols as the image, which is desirable and very effective. Of course, designers who can use this design method must have strong comprehensive ability and professional knowledge, at the same time have a richer understanding of the human geography of the hotel, and must have comprehensive factors in all aspects to effectively extract core elements, such as the logo of Dali International Hotel, which is to split the capital letter D into L and the moon. The moon is the symbol and core extraction of the hotel brand.

Step 3 Choose a professional designer

Logo design is very important for hotels, so before logo design, professional and reliable logo designers must be selected. They have professional skills and rich experience, which can effectively integrate the cultural connotation of the enterprise into the enterprise logo and make the hotel logo more recognizable in the industry.