Hangzhou Xinhu Shangri-La has a low occupancy rate.

1. Price factor: Shangri-La, Hangzhou Xinhu is a high-end hotel, and the room price is relatively high, which exceeds the budget of many people, resulting in low occupancy rate.

2. Location: Shangri-La, Hangzhou Xinhu, located in the city center, surrounded by many competitive hotels, which will affect the choice of guests.

3. Service quality: guests will consider the service quality of the hotel when they check in. If the service of the hotel is not good enough, the guests will not come again and will not recommend it to others.

The above are some reasons, but the specific reasons need to be obtained through market research and analysis.

For hotels, it is very important to improve the occupancy rate, because it is directly related to the hotel's revenue and reputation. Hotels can take some measures to improve the occupancy rate, such as:

1. Adjust the price strategy: the hotel can flexibly adjust the price according to the needs of guests and market conditions to attract more guests to stay.

2. Improve service quality: hotels can strengthen training, improve staff service quality, provide better customer experience and retain guests.

3. Strengthen marketing promotion: hotels can strengthen publicity and marketing through various channels to enhance their visibility and attract more guests.