What are the boutique B&B chain brands?

Brand introduction is different from other homestays: the original house is the first pioneer in building a complete village ecosystem. Activate and drive the hotel gathering and industrial prosperity in the whole region. In rural tourist destinations, when you see the original house, there will be a homestay similar to the original house, and the people and things around you are also very similar. Founder Shengxuan Zhu established Yuanshe's first store, Yuanshe Wangshan, on Moganshan, which was transformed from Xibei Primary School abandoned in Yucun, Deqing County, Zhejiang Province. 20 13 was put into trial operation, and 20 14+06 was officially opened to the public. From May 2065438 to May 2005, the team successively signed contracts for China 10 Hollow Village. At present, there are 9 stores in Yuanshe nationwide.

2. Songzan:

Brand introduction Songzan wine chain was founded by award-winning CCTV documentary director Baima Duoji. As a Tibetan, Baima Duoji has been making unremitting efforts to build Songzan brand into a carrier to inherit the scenery, culture and spiritual resources of Tibetan areas. The number of rooms in each store ranges from 9 to 22, all of which are located in multi-ethnic villages and valleys. Beautiful natural scenery, rich history and unique culture are the reasons why Songzan settled in these places.

3, just like hometown:

Brand introduction, like hometown, originated from a senior media person Du Jin's dream of "65438+ February talk, 12 beautiful accommodation, 12 lifestyle". Because of a dream list of "Facing the sea, bloom is warm in spring", she participated in the preparation of "Wake up in Erhai Lake" and won the honor of "20 14 Small and Beautiful Inn", the best designed hotel in China. Later, he founded "Like Hometown", integrated the Internet and Taobao design resources, and transformed the Lijiang River Samui. As a case of dreamer, together with Inman, it was written into Alibaba's overseas prospectus P, and received tens of millions of angel investments from three well-known investment institutions, thus becoming the first venture capital team in the hotel industry.

B&B is an imported product. If we refer to the definition of foreign countries, B&B should actually be an industry that combines the leisure accommodation resources of farmers or aborigines with their unique culture and practical experience to provide them with meals and accommodation.

In China, most of these narrow homestays refer to relatively low-end farmhouses and farmhouses, but they do not quite conform to the domestic definition of characteristic homestays. B&B in a broad sense refers to all non-standardized and personalized accommodation places, which are displayed with the local cultural experience and the owner's specialty as the core of differentiation. Broadly speaking, B&B does not emphasize the ownership of rooms, and the word "B&B" we mentioned in recent years also refers to B&B in a broad sense.