Why is there a big price gap between online shopping and physical stores in the same hotel?

Many people often go out, and people outside find that the price gap between hotels and physical stores booked online is sometimes not as big as usual. But this is obviously the same hotel, but it is actually just a policy of the hotel.

If the online price is much lower than the physical store, then you can know that the main customers of this hotel are tourists coming to this city. Such hotels usually cooperate with travel agencies, so they can sell a large number of rooms in a short time. As long as it reaches a certain number of rooms, the hotel will not lose money, so the price of online hotels will naturally be lower than that of physical stores, because there is no need to rely on the consumption of guests who come to physical stores.

Hotels on Ctrip, Meituan and other websites sometimes cooperate with websites and lower prices to attract consumers to book rooms. So we can often see some coupons or cashback activities on the website. There are always many businesses working together, and generally they will not lose money, so the price will be lower. In some off-seasons, the hotel will lower the room price to attract tourists to book. But this kind of special room should be booked in advance, because the quantity is generally not large. Hotel prices booked on the same day are sometimes higher than those booked in advance.

Now people are used to booking rooms online. If they book a room in a physical store, they are usually guests who need a room at that time. Since it is urgently needed by them and the price is relatively expensive, they will not care too much. Hotels are aimed at people's psychology, so the price of physical stores will not be easily reduced. After all, you can choose your own room online, but you can only follow the arrangement when you go to a physical store. Where there is a vacancy, there is a vacancy. Now is not the time for you to decide the price. ?