One month, your comment card is the first in the whole store, so I want you to share with you how to get the guests to write it, no

Recently, a girl's sincere face has always appeared in my mind, and a feeling that I can't let go is always lingering in my heart. The sense of responsibility of an old marketer forced me to pick up a pen and let everyone know how an excellent store manager did it.

One afternoon in early July, I made a long detour to get a taxi. When I was walking on the sidewalk, suddenly my eyes lit up, and a poster in front of a specialty store attracted me. It says, "All customers and friends of Hongqiao Hotel and Xiaolangdi Hotel can enjoy a 2% discount if they come to our store with their cards or proof of accommodation." Just a few words, concise, very creative. My professional interest attracted me to push the door and go in. I want to know how this summer is very light, mainly relying on gifts. I really want to know how your jujube chip store planned this promotion.

because my intuition is that this is a bundle planning activity planned by a conscientious person, what is the effect of such a promotion activity?

bundled promotions are very common. The refrigerator and coke are jointly promoted, both of which have a good effect; The joint promotion of washing machine and washing powder can both drive it; Joint promotion with hotels, the effect is very good, and the sales volume is obviously improved. What about the joint promotion of gifts for hotel guests?

as soon as I entered the door, I saw a girl with a flushed face and full eyes explaining skills to two other girls. Seeing me coming in, the girl greeted me and sent me a very kind-welcome-with a welcome smile and posture.

I don't mean products. However, his enthusiasm "attracted" me to strike up a conversation with her in a friendly way and asked, "Oh, just looking around, the activities in your store are very interesting. What's the effect?"

"the effect is very good. Please sit down. " Then she motioned me to sit down with a very decent gesture.

as soon as I sat down, she casually took a bottle of jujube juice drink and said to me, "try my new product, jujube juice drink. People who are so particular about you will definitely not drink carbonated drinks." I secretly called him "awesome" in my heart. Because she is so accurate, I seldom drink carbonated drinks. Juice and dairy products are really my first choice. No sooner had I put down the bottle than she took out the newly-developed Zizyphus jujuba tablets and said, "This is very appetizing, try it!"!

I'm a little nervous about her enthusiasm: I'm here to learn from others' products, for fear of hurting their enthusiasm. Come on, I just want to ask how did you think of this activity? I think it is very creative.

She seemed to perceive my heart, and said, it's all right for you to sit down and taste our products. Then she told me that she planned this activity herself. Summer is the off-season, and I have been thinking about how to sell more. Once a foreign guest came here to give gifts, he bought 1 boxes of gifts and said that he was staying at Xiaolangdi Hotel. This has brought her a lot of enlightenment: foreigners have demand for gifts, but they are unfamiliar with the local area and it is inconvenient to buy them; Joint promotion with the hotel, guests staying in the hotel also have value-added () services, which are definitely welcome by the hotel; If you take the initiative to attack the guests staying in the surrounding hotels, the goal is accurate, cards are issued, and group buying is implemented, it will definitely increase.

As soon as she started, she quickly formed a plan, submitted it for examination and approval, and obtained financial support; Then, I bought 1 Yi Labao and put them at the elevator entrance of the hotel and beside the bar, which highlighted the words "I really miss you with my hotel card, and I can enjoy 2% discount"; At the same time, the route instructions from the hotel to the special store are highlighted; Hanging the words "with the hotel card, you can enjoy 2% discount on the purchase of" I really miss you "series" above the door of the special store; Of course, a poster was specially pasted at the entrance of the store to inform; Two Yi Labao's were also placed at the entrance of the store for publicity.

have all the forms of notification been completed? No. She also specially printed some beautiful colored cards with calendars on the back and products and activities on the front. Let the waiter help deliver it to each hotel room.

after the publicity of the activities was finished, she personally trained every salesperson in the store and told them how to explain the activities.

after the activity was carried out, the effect was amazing! After one month's implementation, the task volume of the whole month was completed in the first 1 days, which was 1.5 times of the average sales volume of other specialty stores. Many guests said that they didn't expect to get some affordable gifts when staying in this hotel, and they will stay here next time.

after she finished speaking, I always felt that I was still unfinished. The self-confidence, sunshine and sense of accomplishment that this young man gives people are hard to see from other salespeople. My intuition is that there must be a story behind her. He said, you are so young, it is not easy to be so good and true! Look at me saying this, she said a little shyly, where! I just did my best. Then she asked me for my business card, and then said, no wonder, you are the professional!

Then she said that after giving birth, she was unwilling to stay at home and go out to look for a job. With her own confidence, she applied to be the manager of this store. She said that she is only the manager of a store now, and her goal is to become a manager at the end of the year, in charge of all the specialized stores in this city.

I said, you will definitely become a manager, and you will definitely become more than a manager. I'm afraid it won't be long before you become a general manager or a boss yourself. She said she should, because this is also her goal. Perhaps it was her sincerity that touched me. I said that I would choose some good gift bags for me, and I would give them away. After that, I secretly smiled-I have no guests to send! She hurried to the shelf in person, carefully picked out two bags for me and said, try less first, well, we'll send you one next time!

I got up to say goodbye and walked to the door. She said, come and sit if you have nothing to do. There are often new varieties here. Come and taste them and give us some advice!

That's the end of the story. I bought a gift that I didn't want and went back to my residence without feeling wrong at all! And I feel that I will go to her again in the future. I always feel that I will be at ease and safe when I am there, and the price is definitely the lowest.

Looking back, this girl is really something!

Sincerity, enthusiasm, self-confidence and affinity are the necessary abilities of an excellent store manager! I almost experienced it incisively and vividly on her! She can be described as a master of emotional intelligence. Unconsciously, the business has become a business, and there is no commercial transaction at all!

Promotion planning is an essential ability for store managers. It is very demanding to be able to make creative promotional activities according to your surroundings. But she did it! Creative activities are not necessarily complicated, but the activities she designed are very simple, but creative, easy to implement and achieve a win-win situation with the hotel! Joint promotion shows its power again!

Training ability shows the actual combat skills of grassroots leaders. Simple oral training at the grass-roots level is far from enough, and it needs to take the lead in setting an example, demonstrating and coaching, but she did it! She can explain to the salesperson with her own actions, "This method works" and "This effect is good".

management is always measured by results in practice, and there is no second indicator. She has no management over her subordinates, but everyone is willing to work with her. She is their big sister, and she is also the one who works in the environment (atmosphere)!

Self-motivated employees are what every enterprise wants to see. She proved her sense of responsibility with her own actions, and continued to prove her self-motivated with her own actions! Believe that she uses her own actions to achieve her goals!

the example of a good store manager is scarce resources. Do you have such a good colleague?