Brief introduction of Dezhou braised chicken group

Shandong Dezhou Braised Chicken Group is a provincial-level enterprise group focusing on poultry breeding, meat and egg processing, catering service and food management. It is a national key leading enterprise in agricultural industrialization, a national leading enterprise in poverty alleviation, a top 50 enterprise in China meat food industry, a designated production enterprise of Muslim food for ethnic minorities in China, a Chinese time-honored enterprise and a bank with AAA credit rating.

The predecessor of this group is China Food Company Dezhou Company, which was established in 1953. 1998 was established as Shandong Dezhou braised chicken group company, and 1999 was transformed into a joint-stock enterprise. At present, there are more than ten molecular companies, including Dezhou Paji General Factory, Dezhou Paji Food City, Dezhou Paji Seafood City, Dezhou Paji Hotel, Sheraton Hotel, Fengdu International Hotel and Shandong Haishan Pharmaceutical Co., Ltd., which are engaged in animal husbandry, egg products, health care drugs, food retail and catering services. Has a modern braised chicken production line, modern health care products, bee products production line and GMP pharmaceutical factory.

Dezhou braised chicken was first produced in 1692. It has a history of more than 300 years and was crowned as a miracle of China by Emperor Kangxi. Known as the No.1 Chicken in China, it has won more than 100 honorary titles, such as provincial excellent, ministerial excellent, Shandong famous trademark, Shandong famous trademark and China famous trademark. It has passed the national green food certification, ISO9002 international quality system certification and HACCP national quality control system certification. There are hundreds of braised chicken chain stores in Texas, all over the country; The marketing network covers more than 30 provinces, municipalities and autonomous regions in China.

The Group actively implements the strategic ideas of industry-driven, brand-driven and culture-driven, and adheres to the direction of collectivization, industrialization and diversification according to the strategic objectives of building a century-old brand and creating a century-old enterprise, giving full play to its advantages, paying attention to its reputation, facing consumption, expanding the market and promoting the vigorous development of enterprises.