Traditional Culture Encyclopedia - Hotel franchise - The Successful Experience of Hilton Hotel Group Company
The Successful Experience of Hilton Hotel Group Company
The second is to prepare the budget. According to Mr. Hilton, the failure of American hotel industry in the 1920s and 1930s was due to the fact that American hoteliers did not make hotel budgets like excellent housewives. He stipulated that any Hilton hotel must work out the booking situation at the end of each month, and work out the budget plan for each day of next month based on the experience data of the same month of the previous year. He believes that excellent hotel managers should correctly grasp how many room attendants, front desk waiters, elevator waiters, chefs and restaurant waiters are needed every day. Otherwise, if there are too many people, it will waste money, and if there are not enough people, the service will be poor. So is perishable food supplements. He also believes that the hotel's final accounts and budgets should be roughly the same except for completely unpredictable special circumstances.
In every Hilton hotel, there is a full-time business analyst. Every day, he has to fill in various business statements of the day, including income, expenditure, profit and loss, and the business situation of the current month accumulated to today, and compare them with the information of the same project on the same day last month and last year. These reports will be sent to the Hilton Hotel Headquarters, summarized and distributed to various departments, so that relevant senior managers can know the latest business situation every day.
The third is collective or large-scale procurement. For hotel groups with many hotels, it is certainly beneficial to purchase in large quantities. Of course, some items must be purchased by every hotel, but we should also pay attention to purchasing directly from manufacturers in large quantities. This will not only make the standards of similar products purchased uniform and cheap, but also make manufacturers interested in improving their products with high standards. Table cloths, bedding, carpets, televisions, napkins, light bulbs, porcelain and other 2/kloc-0 products. All the equipment of Hilton Hotel System was ordered by the company's purchasing department in Los Angeles. Ordering 5 million boxes of matches every year costs $250,000. Due to collective or large-scale procurement, Hilton Hotel Company has saved a lot of purchasing expenses.
Hilton corporate culture
Fourth, "If you want to find gold, dig again and again!" Nuggets are Mr Hilton's experience in running mowbray Hotel. The first thing he did after he bought the mowbray Hotel was to maximize the income per square meter of space. He found that what people needed at that time was a bed, and they could make money by providing a place to sleep. Therefore, he changed the dining room into a guest room. In addition, in order to improve economic efficiency, he divided a large service desk into two parts, one serving as a service desk and the other selling cigarettes and newspapers. A corner of the palm tree was also cleared out, and a small counter was decorated and rented to others as a small shop. At that time, Mr. Hilton himself often had to sleep in a chair in the office for the night, because there were guests everywhere and people could live there. After Mr. Hilton bought waldorf, he transformed the four decorative columns in the hall into glass display tables and rented them to famous jewelers and perfumers in new york. Therefore, the annual income can be increased by $42,000. After buying the pilgrimage hotel, he rented the basement to others as a warehouse, turned the bookstore into a bar, all restaurants were open seven days a week, and the nightclub also added a photography department.
Fifth, pay special attention to the cultivation of excellent managers. Hilton Hotels actively selected candidates to go to Michigan State University and Cornell University School of Hotel Management for further study and on-the-job training. Hilton Hotel managers are all promoted from the staff of this system, and most hotel managers have worked in this system for more than 12 years. Whenever a new hotel is developed, the company will send a management team with many years of experience to take charge of this work, and the head of this team is usually the regional deputy general manager of the company.
The sixth is to strengthen sales promotion. This includes effective advertising, news reports, promotions, reservations and conference sales.
Seventh, the mutual reservation between Hilton hotels. With the increase of the number of Hilton hotels, the reservation between hotels is becoming more and more favorable. The Hilton system handles 3,500 hotels every month, and customers can book Hilton hotels in other cities. To this end, the Hilton Hotel Reservation System has long realized the global computer networking. The Hilton statler Hotel in new york is the core of this system, and a computer-controlled reservation network connects the Hilton headquarters with other hotels.
Mr. Hilton's famous motto is diligence, confidence and smile.
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