Cecilia Han complained about Ctrip for bundling consumption. Is bundled consumption a routine of this kind of software?

It's okay to say it's a routine. The logic of Internet companies' products is that users use them for free and then charge fees through some services, which is a very simple business model. Therefore, Ctrip's approach did not deviate from his business logic. It's just that in the process of making products, Internet companies emphasize the user experience in order to let more users use their products. Ctrip's practice is obviously that the user experience is not good enough, which leads to complaints from public figures like Cecilia Han. Of course, sometimes in the face of interests, it is often difficult to ensure that you can strictly abide by your own values and not do something that harms the interests of users.

In fact, there should be a mutually beneficial relationship between users and enterprises. Enterprises provide users with good products, and users can solve their pain points by using these products. Then, in this process, users pay for the services provided by these products. Enterprises have also gained returns. Then we can use the money we earn to develop better products and provide better services to consumers, that is, our users. This will make a good cycle and benefit both enterprises and users. A win-win situation is the most perfect result. Of course, for enterprises, due to the pressure of external competitors, sometimes for their own development, they will do something harmful to the interests of users. At this time, it depends on whether the enterprise has a large enough pattern and is willing to make some commercial compromises for long-term development.

Of course, as far as Ctrip is concerned, it is definitely wrong. Cecilia Han is a celebrity with great influence, not to mention ordinary users. Maybe such a thing happens to an ordinary person, and the public relations departments of these companies will come forward to settle it, and then the public will not know the inside story of these industries, so I still hope that Ctrip can assume its own responsibilities and try to get rid of the drawbacks of these industries. Undeniably, Internet companies like Ctrip are still of great value and have changed our way of life to some extent, so we are still optimistic about Ctrip. Of course, no matter how good a company is, if a person pursues commercial interests, it will also do evil. So this event is an opportunity for both consumers and companies. As ordinary users, we can play the role of supervising these enterprises, and enterprises can also thoroughly reflect on this incident and make better products. Provide a better experience for consumers.