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Chapter 1 Analysis of the Development of the International Hotel Industry

1.1 Market Overview of the International Hotel Industry

1.1.1 Development History of the Global Hotel Industry

1.1.2 Overall review of the world hotel industry

1.1.3 Development status of internationally renowned multinational hotel groups

1.1.4 The world's top luxury hotels are flocking to China

1.2 The management status of the international hotel industry

1.2.1 The main characteristics of the management of the international hotel industry

1.2.2 The introduction of total quality management in the hotel industry

1.2.3 Management forms involved by foreign hotel groups

1.2.4 International hotel chain groups love timeshare vacations

1.3 Introduction to international hotel groups (including scale configuration, management model, enterprise Layout)

1.3.1 Liuzhou Group (i.e. Bass Group)

1.3.2 Hilton

1.3.3 Marriott Group

1.3.4 Shangri-La

Chapter 2 Analysis of the Development of China’s Hotel Industry

2..1 Analysis of the Development Current Situation of China’s Hotel Industry

2.1.1 China’s Hotels Basic characteristics of industry development

2.1.2 Transformation of China’s hotel industry

2.1.3 Development status of China’s hotel industry in 2006

2.1.4 China’s hotel industry The development speed ranks first in the world

2.1.5 Analysis of the impact of the "foreign restriction policy" on the hotel industry

2.1.6 New regulations in the franchising industry drive the hotel industry chain reshuffle

2.2 Overview of China's star-rated hotels

2.2.1 The development status of high-star hotels in China's five major cities

2.2.2 The comprehensive status of large and medium-sized star hotels

2.2.3 Two-star hotel

2.2.4 Three-star hotel

2.2.5 Four-star hotel

2.2.6 Five-star hotel Class hotels

2.3 Problems faced by China’s hotel industry

2.3.1 Analysis of industry barriers in the hotel industry

2.3.2 Foreign investment in China’s hotel industry earns 90% of profits

2.3.3 A large number of hotel assets are idle in China every year

2.3.4 Ten major misunderstandings in the construction and management of China’s hotel industry

2.3.5 Hotel industry talents The problem of churn is serious

Chapter 3: Current Consumption Status of China’s Hotel Industry

3.1 Analysis of Hotel Customer Sources

3.1.1 Customer Source Scale and Distribution

3.1.2 China’s main tourist source markets

3.1.3 Consumption levels of tourists

3.2 Analysis of consumption structure

3.2.1 Inbound tourists Consumption structure of domestic tourists

3.2.2 Consumption structure of domestic tourists

3.2.3 Comparison of hotel (star rating) consumption structure in different regions

3.3 Consumption choice and consumption trend analysis

3.3.1 Tourists’ choice of accommodation facilities

3.3.2 Tourists’ length of stay and changes

3.3.3 Tourists’ travel purposes

3.3.4 Products that inbound tourists are interested in

3.3.5 Consumer evaluations

Chapter 4 Business Hotels

4.1 Concept and introduction of business hotels

4.1.1 Overview of business tourism

4.1.2 Definition of business hotels

4.1.3 Top ten newly opened business hotels in the world Introduction

4.1.4 Introduction to Popular Business Hotels of the 12th Golden Pillow Awards

4.2 Overview of the business hotel market

4.2.1 Business hotels enter the golden age

4.2.2 Current status of business hotels in China

4.2.3 Business hotel times Popular

4.2.4 Business hotels try to get out of the "grassroots economy"

4.3 Business hotel investment trends

4.3.1 Business hotels set off an investment frenzy

4.3.2 Foreign hotels seize the Chinese business market

4.3.3 International business hotels have entered Guangdong

4.3.4 Chinese hotels will invest in the development of business hotels

4.4 Development Prospects and Trends of Business Hotels