Traditional Culture Encyclopedia - Hotel franchise - Five articles on Father’s Day themed activity plans
Five articles on Father’s Day themed activity plans
My father always supports me in obscurity, but my father’s contribution cannot be forgotten in obscurity! In this festival, let’s thank my father properly. The following is the Father’s Day themed activity plan I compiled. I hope it can be provided for everyone’s reference and reference.
Father’s Day theme activity plan 1
1. Activity theme: “Father’s responsibility, father’s expectations, father’s feelings”
2. Significance of the activity:
1. Carry out gratitude education in a down-to-earth manner. It is mainly aimed at young students, so that they can understand the difficulties faced by their parents, cherish the opportunity to learn, and stimulate their interest in learning.
2. Carry out responsible education according to the situation. On the one hand, it is aimed at students who have already started a family, guiding them to effectively transform their sense of family responsibility into the motivation to study hard; on the other hand, it guides "future fathers" (young students) to realize the responsibility of being a father, to the family and to the children. , Responsibility to parents.
3. Young teachers carry out gratitude activities. Thank you to the old professors for their "fatherly" guidance and care, reflecting the social problem of "the old man has something to do", and thus demonstrating the school's faculty strength.
4. Explore mechanisms for effective linkage with news media.
3. Activity planning
(1) Old professors
1. Social significance:
China is currently entering an elderly society. “Having something to support and do something for the elderly” is becoming a serious social problem. At the same time, due to the current personnel management system, a large number of experienced and healthy industry experts have retired, which is a valuable asset to society. How to continue to play their role has become a big problem. Weifang Tongda International Maritime School hired more than 20 retired old professors and leaders to the school and filled them into key positions in the school. This has realized the development strategy of experts governing the school, standardized school management, promoted teaching reform, and improved quality of education.
2. Activity Arrangement
(1) The old professor conducted practical teaching in front of the navigation simulator.
(2) A group of old professors discussed the development of the school in front of the "home ship".
(3) An old professor is instructing the school to make nautical charts
(4) A group of young and beautiful female teachers presented flowers to an old professor.
(2) Student Fathers
1. Social Significance
In Tongda Maritime School, there are a large number of father-level students, some of whom are 48 years old. Some children have gone to college, but in order to better develop and make their families happier, they left their wives and children to study in school, fulfilling greater family responsibilities and becoming role models for their children. They studied extremely hard during their school years and became role models and a model for the entire construction of a learning society. Listening to their stories will move journalists to write good articles. This also reflects the school’s influence in the maritime community.
2. Event Arrangement
(1) "Father's Day Symposium for Father Students of Maritime School"
(2) A group of father-level students can be photographed A set of photos of study and life at school.
(3) Young Students
1. Social Significance
Nowadays, college and technical secondary school students generally have a low sense of gratitude and do not study hard. Carry out some activities every day to make them aware of the difficulties of their parents and cherish the opportunity to learn. It also makes them realize that being a man and a father requires a strong sense of responsibility.
2. Arrangement of activities
(1) Organize discussions between father-level students and young students.
(2) Organize two patterns: one is for students to line up in a heart shape, with "DAD" (meaning dad in English) in their hearts; the other is to line up "father" and son in their hearts; Behind the pattern is a large banner - "Students of Tongda wish all fathers in the world blessings like the East Sea"
4. List of media to be invited (omitted)
Father's Day themed activity plan 2
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Design ideas
The role of a father plays an indispensable role in the growth of a child. In modern families, the image of a father in the children's mind is busy and majestic. Children and their fathers There are few opportunities for contact and communication. To this end, Shangzhong Road Kindergarten launched the "Happy Father's Day" activity to provide children with opportunities to communicate with their fathers and enhance the relationship between father and son and father and daughter.
Purpose of the activity
1. Let the children know that the third Sunday in June is Father’s Day and understand the hardships of their fathers.
2. Provide opportunities for father and son to communicate through parent-child games and enhance the relationship between father and son and father and daughter.
Activity preparation
Song tapes, colored paper, colored pens, drums, flowers, horn balls and other equipment, and homemade medals.
Activity process
Children’s recital to music:
Father’s love is a ray of sunshine that makes your heart feel as warm as spring even in the cold winter; Father's love is a clear spring that keeps your emotions pure and clear even if they are covered with the dust of the years.
Father's love is as selfless as mother's love, he does not ask for anything in return; father's love is an unknown and invisible feeling.
Teacher: In the hearts of the children, you are so great and mighty. You are the person they admire and respect the most, and you are an example for them to always learn from!
1. Performance "Grateful Heart"
2. Sing the song "My Good Dad"
3. Kiss dad and whisper 4. Indoor parent-child production of "Heart-to-Heart Love Card"
5. "Drumming and Passing Flowers" Parents and children listen to the sound of drums and pass flowers at the same time. When the drum stops, the flowers are in whose hand the children say a blessing or perform a performance, and the parents briefly introduce their work or interesting things in their family.
Parent-child games:
1. "Little Feet Steps on Big Feet" game rules: The baby's little feet step on the father's feet and they walk forward together. The baby's feet cannot fall to the ground. Play in groups. The first person to reach the finish line of the game wins.
2. Game rules of "Riding a Big Horse": babies ride on their father's neck and compete in groups.
3. "Blindfolded Searching for the Baby": Blindfold the parents' eyes with a towel. The children stand opposite the parents and cannot make a sound. The parents find their babies based on their children's characteristics.
Father’s Day theme activity plan 3
June is a warm season, and it is also a season of love and gratitude. We always have special emotions about June. In the back of June, we can always see the tall but gradually aging figure that we are familiar with.
1. Activity Background
June x is Father’s Day, a festival dedicated to fathers, and a golden opportunity for men’s products to sell well. We use this as the theme to carry out cultural marketing activities , can create family ties and better spread the sense of family culture. At the same time, it is also a golden period for students to go shopping during the holidays after the college entrance examination.
2. Activity theme
Gratitude is as deep as the sea and father’s love has no boundaries.
3. Event time
June x (Friday) - June x (Sunday) *** three days in total.
4. Objectives of the event
1. Men’s products will have a hot summer sales climax and drive the whole audience;
2. Create a Father’s Day atmosphere and experience family marketing .
3. Whole-store sales are guaranteed to grow by 20%
5. Activity content
(1) Happy Father’s Day, all-in-one family prices
All sales areas in the store will offer certain discounts to customers who hold credit cards for purchasing men's products:
1. Noble father's jewelry and watches, gold and platinum are the lowest in the city, and men's jewelry and luxury watches are at ultra-low discounts.
2. Handsome Father Cosmetics category mainly promotes men’s sun protection and skin care products and new summer makeup products, with full discounts and gifts.
3. Family-loving Father: Various brands of women's clothing and women's shoes flexibly carry out discounts, full discounts, gifts with purchase and other activities.
4. Active Father recommends new summer sports products, recommended outdoor functions, sports products for middle-aged and elderly people, and deep discounts on equipment.
5. Trendy Father: Various leisure brands flexibly carry out discounts, full discounts, purchase gifts and other activities.
6. Shuxin’s father recommends Dashang Electrical Appliances holiday gifts, small household appliances, mobile phones, digital products and other gifts. Modern home appliances make his father’s life more comfortable, with heavy purchases and gifts, as well as branded gifts, making the festival special. Enjoy free gifts, set purchase rewards, etc.
7. Healthy Father Mansion food, Dashang Supermarket food, health products, tobacco, alcohol, sugar and tea are popular as holiday gifts.
(2) Favorite Father’s Day, a double gift for shopping
Brand gifts: Each brand in each sales area organizes their own brand gifts, which must be novel, practical and in line with the brand’s characteristics.
Industry gifts: Various industries launch large-scale gift-buying activities. The gifts should be combined with the theme of Father’s Day activities, such as beer, red wine, summer cooling products, etc. Focus on promoting family ties, gifts, and the level of gifts is determined by the industry and reported to the marketing department.
(3), Blessings from the Gold List, Discounts for Students, and Freeing the Heart
1. Discounts on all new trendy clothes: Bring your student ID to shop in various clothing categories and enjoy Discounts ranging from 0.50% to 10% off, and brand gifts can also be added to the original discount. The sports and leisure sales area on the fourth floor is the focus of this event. The product display should highlight the fashionable and youthful atmosphere, carry out brand discounts or new product recommendation activities for the student group, carry out outdoor product promotion weeks based on the characteristics of student travel, and refer to the sports storm. .
2. Dashang Electric’s 3C digital sales: 3C digital products (mobile phones, computers, cameras) should timely launch low-price special sales with a wide range of products, and you will receive brand gifts when you purchase them.
(4) Member activities:
1. During the event, you can apply for a __ building membership card for free by holding a men's products credit card or student ID card, and you can spend more than 200 with the card Members will be given free gifts if they spend more than RMB 10,000.
2. If you hold a men’s shopping credit card or student ID card and spend more than 300 yuan, you will receive a __ travel agency travel discount coupon.
(5) Special activities:
1. The "Father's Love" in-store display of excellent prose, poetry or stories will play several excellent prose or poems that describe father's love and praise his father. The story (very short), combined with the passionate music, aroused customers' screams, launched a free song request activity, and created a family atmosphere.
2. Filial Heart Series Story Exhibition: Produce several traditional Chinese short stories about filial piety to your father with pictures and texts, and display them in front of the main entrance or in the open space inside the store to call out the awareness of filial piety and exaggerate the family-like atmosphere of the building.
6. Requirements
Please report product information to the marketing department before 11:00 on June x, and the reported products should highlight key points and be targeted.
Father’s Day theme activity plan 4
The father’s role plays an indispensable role in the growth of children. In modern families, the image of father in the minds of children is Due to the majesty of the father, children have few opportunities to communicate with their father. On the occasion of Father's Day, through the "Father's Love Like a Mountain" activity, the children can feel their father's love and be grateful to their father. Let fathers fully demonstrate their strength, tenderness, and delicate side, and satisfy the desire of fathers and children to play fully.
1. Purpose of the activity
1. Let the children understand that the third Sunday in June is Father’s Day and understand their father’s hard work.
2. Enhance the relationship between children and their fathers through parent-child games, so that fathers can understand their place in the minds of their children, leave some time to accompany their children after busy work, and spend less time socializing and more Enjoy your family and let your children leave more perfect memories as they grow up.
2. Activity preparation
Drawing paper, brushes, paints, exhibition boards, small productions, prizes, envelopes, letter paper, pens, needles, threads, buttons;
3. Event time: June x, 2019 - June x, 2016.
4. Activity Process
June x: A class teacher meeting was held to arrange the activities.
The activities are organized in class units and are carried out according to the following outline. Details can be implemented according to specific conditions.
June x: In the afternoon, each class held a symposium for mothers on "Caring about their children's fathers."
June x: At noon, a symposium on "Caring for Dad" was held for teachers.
June x: Children's painting "I will draw Dad".
June x: Arrangement of art exhibition.
June x: Dad, it’s up to you.
1. Teacher tells stories (the origin of Father’s Day)
2. “Power Dad”
The father holds the baby and stands on one leg. The one who lasts the longest wins. The baby wipes his father's sweat. Test the physical fitness of fathers. To be a good father, you must first have a healthy body. The winning father accumulates points to participate in the selection of "I am a good dad".
3. "Dad Arena"
In this session, simple but closely related issues such as the baby's daily habits and hobbies will be announced to fathers and mothers at the same time. Look at the similarity of the answers to test fathers' usual understanding of their babies. The winning father accumulates points to participate in the selection of "I am a good dad". Example: What is the baby's birthday? What kind of food does the baby like to eat the most? What is the baby's favorite toy? The baby's special hobby.
4. "Protagonist in reverse"
In this link, the father is required to play the role of the mother, and complete needlework such as threading, buttoning, and mending within the specified time for 2 minutes. The dad who completes the task gets 20 points. The child plays the role of father and buttons his father's buttons within the specified time, combs his hair and washes his face, prepares a schoolbag to send his father to kindergarten and hands it to the teacher. Mother assists baby in completing tasks. The baby who completes the task will earn 20 points for his father. It tests fathers' delicate participation in housework and allows babies to take on the role of parent and experience the difficulty of being a parent. The winning family accumulates points to participate in the selection of "I am a good dad".
5. "Family Pairing"
In this session, games with the baby such as "Riding a Horse" and "Blindfolded Search for the Baby" are set up to strengthen the cooperation and cooperation between the baby and the father. tacit agreement. Accumulate points to participate in the selection of "I am a good dad".
A: "Riding a big horse" babies ride on their father's back and are divided into groups of 5 for a crawling competition. The first to reach the finish line gets 20 points; 15 points; 10 points; 5 points; and the last one. One player does not count.
B: "Looking for the Baby Blindfolded" blindfolds the father's eyes, the mother directs the direction, and the father finds his baby based on the baby's characteristics. The father who completes the task will receive points in order.
6. Please ask fathers to write a letter for their babies, expressing their blessings and expectations for their children. The kindergarten will keep it for you and share it with your babies on Father's Day next year. At the same time, the baby and the mother presented homemade gifts to the father on the spot.
7. Choose "I am a good dad" based on points and win kindergarten prizes. Invite dads to share their feelings about becoming dads.
8. Visit the children's "I'll Draw Dad" art exhibition.
Father’s Day themed activity plan 5
1. Market analysis
__As a large supermarket nearby, it has great market potential. If it can expand its reputation in this area, it will have great benefits in the local market and attract customers from neighboring areas. On the contrary, if __ Department Store does not fully tap this part of the market, it will lead to the loss of this part of the market. This creates a vicious cycle where people would rather go further away for shopping during the holidays.
2. Feasibility analysis
1. In terms of the day’s turnover. On Father's Day, many large supermarkets in the city have many promotions and on-site activities to attract crowds and enhance the image of companies giving back to society. For customers, weekend shopping certainly means choosing a place with a better shopping atmosphere. If __ holds corresponding activities, it will be helpful to participate in competition, win the market, and expand the flow of people and its business volume on the day. On the contrary, the loss of business volume on that day should be huge.
2. In terms of long-term interests, it is conducive to cultivating customer loyalty. Carry out activities on Father's Day to establish a caring and humane image of __ department store in customers' psychology, enhance its culture and reputation, form customer loyalty, and create conditions for future business development. Customer loyalty is everything in development.
3. Through cooperation between the two parties, various on-site activities can be held to expand the influence of __ Wanhuo and establish its reputation. At the same time, in joint activities with __x, __x can also achieve the purpose of publicity; At the same time, it lays the foundation for possible future cooperation between the two companies. It’s a win-win situation for both parties. For __ Department Store, __x is obliged to make certain publicity plans and provide support. As far as __x is concerned, a certain degree of visibility will be expanded in the cooperation with __x.
3. Activity theme: Father’s Day
Promotional banner content: __ Department Store and __x remind you that there is only one Father’s Day in 2019.
Several posters with blessings related to Father’s Day can be posted in the supermarket.
Put in the shopping bag things like "Don't forget to call your father today", "When is your father's birthday?", "Father's holiday is only one day.", "Spend it for your father." Birthday?" and other notes with warm words. Print the name and LOGO of __ department store below. This kind of publicity method starts from the emotional needs of consumers, and it can be said that the true feelings are revealed in the subtleties. It is easy for children who work outside the home to miss their fathers, and this kind of publicity is public welfare, so customers will not have any resistance at all. It plays a very good role in establishing an emotional and responsible __ department store image.
4. Event schedule
1. Posters will be put up on Friday and Saturday in the early stage to promote the "Activities of __ Department Store on Father's Day". Inform the public of the event content in a suspenseful or provocative way. Achieve the purpose of attracting people's attention to increase the flow of people on the day of the event.
For example: On Father’s Day, father and son came to __ for shopping together and there were constant surprises.
Shopping at __ on Father's Day, take away for free... (Relevant activities will be included later)
Father's Day, surprise at __ Department Store;
This weekend, come to __ with my father;
Similar...
2. The day of the event (Sunday, June 15th)
1) On the day of the event, for fathers and sons who come shopping together, if the children can tell their father's birthday clearly, they can take a father-son (daughter) photo as a gift, and __x will be responsible for mailing the photos.
2) In the signature message, write "What I want to say to my father most". The customer can write a message to his father on a big red cloth or paper. If you need to mail it, __x can do it for you. The campaign uses provocative posters to trigger emotional touches.
3) Game customers can participate in the game with their shopping receipts. For example:
A. The tacit understanding test involves two people shopping together, one of whom will do a questionnaire and answer some questions about their preferences.
The other person (who is not allowed to see the answer sheet) will be asked by the on-site host. If the two people have the same answer, they can receive the corresponding small gift or continue to participate in other activities.
B. Two-person three-legged race (needless to say this)
C. The table tennis player stands outside the one-meter line and uses two long poles to push the table tennis ball from Clamp one basin into another basin, and there will be prizes or other prizes for how many pieces you catch.
Others can be considered again.
4) At the exit of the shopping mall, two sales ladies (who can find two children) said to the customers who came out of shopping that they wish you a happy Father's Day and gave them a balloon.
3. Common promotions
a) Free gift wrapping. Free gift wrapping is provided for those who buy gifts for their fathers that day. And give a greeting card as a gift.
b) Lottery opportunities will be provided to customers who spend a certain amount of money in shopping. The prizes can be in any form, including gifts and shopping coupons, or partial refund of the purchase price at a discount based on the shopping receipt. Or give a special prize to refund the shopping expenses of the day.
c) Discount sales of some men’s daily necessities. Can cooperate with manufacturers.
5. Cooperation methods
__x can be specifically responsible for the father-son family photos and signature activities.
__x can provide creative ideas or event planning for __ for free, but it is required to post __x’s LOGO in appropriate places and distribute __x’s leaflets in some places. __Provide venue, corresponding gifts and personnel.
If __ needs __x to provide posters, flyers (the kind put in shopping bags), questionnaires or other promotional materials, __x guarantees a favorable price.
Other specific matters can be negotiated. Strive to realize the interests of both parties to the greatest extent possible.
The third part of the activity effect prediction:
Build momentum through early poster publicity. Attract people to come to the shopping site on the day of the event.
Through various forms of on-site activities, it can not only increase the sales volume of __ Department Store on the day, but also expand the influence of __ Department Store, enhance its image, and lay the foundation for cultivating customer loyalty. Helps compete with surrounding supermarkets.
__x is also increasing its visibility through cooperation with __.
At the same time, it will lay a good foundation for possible future cooperation between the two parties.
In summary, this event is of great benefit to both parties.
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