Jiangsu Suning Football Club announced that it would stop operating. Why did the former Super League champion fall into such a field?

Due to the epidemic, the Super League changed to the competition system, and the competition area was divided into Dalian and Suzhou. Suning has a half-home advantage in Suzhou. In this case, Jiangsu Football Club won the first league championship. However, the good times did not last long. Jiangsu Suning Football Club announced that it would stop operating before the championship trophy in its hand was warm. I think the reason why your Super League champion ended up in this situation is caused by various reasons, including supporting Jiangsu Football Club. Gold master? Suning is facing the company restructuring, is it popular with the Super League? Jinyuan football? And the epidemic.

1, Suning reorganization:

On February 25th, 20021year, Suning suspended trading and announced that the shareholders of the company intended to transfer the shares of the company, with an estimated transfer ratio of 20%-25%.

20021Suning's 2020 annual results released on February 26th show that in 2020, Suning achieved an operating income of 258.459 billion yuan; The scale of commodity sales reached 416310.50 billion yuan, up 9.92% year-on-year, and online sales accounted for nearly 70%. In the fourth quarter of 2020, the operating income of Suning.cn increased by 65,438+03.75% compared with the previous year, and the sales scale of Yunwangwandian platform products increased by 33.67%.

In addition, Suning expects the total operating income in 2020 to be 258.4 billion yuan, down 4.00% from the previous year; The net profit of returning to the mother turned from profit to loss, with a loss of 396,543.8 billion yuan, a decrease of 65,438+039.75% compared with the same period of last year. Long-term assets formed by daily express, department stores and maternal and child businesses also suffered losses.

Suning's net profit loss in 20 19 was as high as 9.8 billion yuan. In 2020, the net profit loss also exceeded 3.9 billion yuan.

Some analysts believe that Suning faces such a dilemma because there are too many businesses to achieve performance growth for Suning, lack of project innovation ability, and long-term burning of money, but the money spent is not rewarded accordingly.

2. The prevalence of "Jinyuan Football" caused Jiangsu Football Club to make ends meet.

Since the opening of Guangzhou Evergrande? Jinyuan football? As a prelude, clubs have followed suit. There seems to be little foreign aid from my club, and it seems that I can't get by on the face, and a series of expenses, including foreign aid and salary, are much higher than those of local players. Gold master? I can spend money for you, but once something goes wrong, the football club is one of the businesses that are detained.

3, the impact of the COVID-19 epidemic:

The COVID-19 epidemic can be said to have hit all companies indiscriminately. Some companies collapsed on the way, and some companies survived, but they may suffer heavy losses. This is the case in Suning.cn. Suning.cn has no time to take care of himself, so it is inevitable that Jiangsu Football Club will be abandoned.