Incentive policy of gene company

According to the policy of "no matter the artist is good or bad", starting from Music 1990 and Acting 1993, we will no longer participate in any award ceremony in the form of competition awards. First, we will select several candidates, and then select the winners from the candidates. Genese's artists won the last prize in 1993, when the junior team won the Golden Arrow Award for best drama and award ceremony.

The reason for this policy is generally believed to be caused by two things. 1987, just as Masahiko Kondo was nominated for the Japanese record award, the incident that her dead mother's urn was stolen and threatened her record company broke out, and the urn has not been recovered yet. At that time, Kondo said at the ceremony that "even if I stole the urn, I couldn't steal the memory of my mother" and finally won the prize. In the 1990 Japan Record Award, the group ninja who debuted as a "sacrifice ninja" at that time was not selected as the firm hoped. The folk group was chosen as rock instead? In the pop music group, the firm decided to withdraw from the award ceremony because it was not satisfied with the decision. These two things finally became an opportunity to stop participating in any competition award ceremony policy.

In addition, in 2003, SMAP's excellent work "The Only Flower in the World" was also selected for the Japanese Record Award that year, but it was better than "ナンバーワンン" (No.1) and "ォォォ"

At the Japanese Academy Awards in 2006, Kimura Takuya won the "Best Actor" award for his film "Knight's Point". Although the awarding unit had negotiated with the firm to let Kimura Takuya attend the award ceremony, the firm said, "Not only Kimura, we stopped attending the award ceremony of record awards and music festivals more than ten years ago. Even movies are the same, not just starting (quitting) now. And because a film is a director's work from beginning to end, it is too presumptuous. In addition, because it was held in a hotel, it was not our policy to charge the closing ceremony fee (the admission fee on the day of the award ceremony was 40,000 yen, including dinner), and Kimura was not allowed to attend the award ceremony in the end.

In the 49th Blue Ribbon Award for Best Actor, Kimura Takuya of SMAP was nominated as Okada Junichi of V6, but he also applied to the relevant units for withdrawal. On the other hand, the firm immediately applied for withdrawal when it announced the list of candidates on June 24, 2006. At the press conference of the award ceremony, it was faxed to the public that "it is not the intention of the firm that its artists compete for awards at the same time." At the same time, the possibility of participating in Japanese domestic competition awards in the future is extremely low.

However, as for the overseas award ceremony, as there is no precedent for nomination, it has not yet been decided whether to attend. However, awards such as "Best Writer in Jeans" and "Oricon" are not selected from the candidates, but directly won, so if they win, their artists will attend the award ceremony.