Traditional Culture Encyclopedia - Hotel franchise - help information

help information

The brand artist of Zhongshan Jikang Lighting Co., Ltd. is located in Zhongshan Ancient Town, the "China Lamp Capital". Our products are exported at home and abroad. Companies adhering to the "customer first, forge ahead" business philosophy, adhere to the "customer first" principle, committed to open up new areas of lighting, better serve the majority of users. The company has a strong R&D and design team. Luxury creative design from Europe, combined with Japanese and Korean fashion, has created a myth that can never be copied. All employees of the company firmly believe that as long as we rely on the personalized design concept, as long as we rely on excellent product quality and responsible attitude, we will certainly be favored by customers. For this reason, designers strictly test and improve the safety, structure and functionality of products, constantly develop their own brand-new products, and launch tens of thousands of 18 series items that are more suitable for domestic home lighting, children lighting, office lighting and hotel lighting. Our products include crystal lamp series, modern crystal lamp series, fabric lamp series, imitation sheepskin lamp series, ceiling lamp series, aluminum flat lamp series, acrylic lamp series, children lamp series and marble lamp series. All kinds of chandeliers, stair lamps, courtyard lamps, table lamps, wall lamps and floor lamps have passed the certification of lighting industry, and their products are exported to Europe, America, the Middle East and Southeast Asia and other countries and regions, enjoying good popularity and reputation.

Nowadays, a good lighting product has won wide recognition from the industry and the favor of consumers at home and abroad, and established a well-known brand image of lighting today; A good lighting company sublimates the accumulated lighting experience into new ideas and technologies with selfless attitude, and is committed to becoming the flagship of the lighting industry. We are looking for excellent distributors all over the world with full technical energy and sincere cooperation attitude. We have always positioned our products as high-end designs in Europe and America, integrated Chinese and foreign cultures with cutting-edge technology, and combined with domestic demand, provided elegant lighting products and quality services synchronized with European fashion for young and knowledgeable elites in China; And to understand the needs of consumers as the primary task, and strive to embody the imagination art in people's hearts in kind, and communicate the ideal between modern life and modern technology.

Through the company's efficient concept of "management+service", we can explore partners in the domestic lighting market together, which can make entrepreneurs embark on a fast, accurate, smooth and efficient road to success, make project cooperation and project promotion develop rapidly, standardize the scale, and enjoy the convenience and perfect guarantee brought by strong brands.

First, the business philosophy-the 3S principle of project cooperation:

[Yi Hao] Putting "cooperation" at the top of the "DM marketing" system is enough to see the importance of partners to enterprises, and the principle of "3S cooperation" of enterprises also makes partners truly realize the old saying: it is good to enjoy the cool under a big tree.

1S。 Simplification: refers to the simplification of operation items. Through one-on-one local market analysis and integrating the market experience of excellent domestic distributors and agents, the DM planning team will tailor the local market development plan and marketing plan for you, and the market front-line supervisor will put forward the operation method suitable for you according to the situation of local distributors.

2S。 Standardization: refers to the standardization of operating projects, and enterprises provide unified VIS overall image support, such as store design, decoration style, commodity display, clerk clothing, advertising materials, etc. The standardized operation of enterprises will reduce unnecessary expenses and troubles for your operation, and also show the demeanor of big brands.

3S。 Specialization: refers to the specialization of division of labor. Enterprises are the solid backing of partners and "give partners a sense of security". For this sentence, the enterprise has been reorganized and reformed many times in management, which has brought about today's "radiant" achievements. Whether in market research, shop opening guidance, product sales, marketing training, after-sales service, logistics and distribution, enterprises have their own professional teams. Use professional CRM to refine the work of each employee, and take the hotel's "personal butler" service as the guiding standard for opening a store, so that partners can truly experience the exclusive business support brought by big brands.

Second, the service concept-project promotion 4S principle:

With the increasing demand of domestic consumers, the sales methods of products from all walks of life are constantly updated. How to expand the scope of the industry and carry out effective project promotion has become the focus of sales. [Yi Haojia] We introduce the store model into the lighting industry, strengthen the market expansion ability with the "four-in-one" management model, provide consumers with standardized and all-round services, and let partners truly realize the great prospect of optimizing channels and excellent sales model.

1S。 Sales: refers to the integration of sales, providing customers with a full range of home lighting products. Because the lamps and lanterns products are delivered directly from our headquarters, the price is relatively low and the profit margin is relatively large. On the basis of ensuring quality, it not only benefits consumers, but also allows dealers to gain huge profit space.

2S。 Sparepart: It means that our [Haoyijia] lighting store not only provides lighting products for customers, but also provides pure accessories services for related lamps. The accessories we bought outside the store are absolutely secondary factory accessories, and the quality cannot be guaranteed. This can not only improve our brand reputation, but also cultivate customer loyalty and increase store sales, which can be described as "killing three birds with one stone".

3S。 After-sales service: Our [Haoyijia] lighting store not only provides services such as product distribution, door-to-door installation, installation design and effect debugging after customers purchase lighting products, but also provides services such as door-to-door maintenance, cleaning and maintenance according to customers' needs. All-round after-sales service makes customers feel at ease when buying, satisfied when using, and well publicized by word of mouth, so that dealers are thriving!

4S。 Investigation: It refers to collecting the sales situation and various problems of lighting products after they are put on the market through various dealerships. The headquarters can immediately adjust the product strategy, marketing strategy or improvement plan according to these feedbacks. For example, on the one hand, it collects customer feedback, on the other hand, it visits customers regularly to understand their psychology and needs, thus bringing new business opportunities to dealers.