Traditional Culture Encyclopedia - Hotel franchise - What are the three major resources of the hotel?

What are the three major resources of the hotel?

The three major resources of a hotel are venue resources, human resources, and financial resources.

1. Venue resources. If a hotel wants to attract customers, it must comprehensively achieve the purpose of attracting customers in all aspects of hotel decoration, location, supporting facilities and cost performance.

2. Human resources. If a hotel wants to operate well, it needs marketing talents to attract attention to the hotel in the early stage. In the later stage of operation, good management talents and staff are also essential.

3. Financial resources. If the hotel wants to continue to develop, it needs to make certain improvements or decorations from time to time based on customer suggestions or its own innovation. At this time, a certain amount of funds are needed to support it.

The development level of the hotel industry is increasingly correlated with the degree of human resource development.

When China's hotel industry first took shape, because there were relatively few hotels, the focus of competition was quantity as demand grew. Therefore, the initial development level of China's hotel industry is related to the number and scale of hotel facilities. As the number and scale of hotels increases, the quality of facilities improves, and competition becomes fierce, the quantity competition in the industry turns to quality competition, and the development level of the industry is closely related to the development level of human resources.

Because quality competition is mainly service competition, the core of service competition is the competition of personnel quality. The professionalism, technical level, professional psychological quality of hotel industry personnel, the combined effect of senior management talents and technical talents, and the formation of a well-trained talent team all affect the competitiveness of the hotel industry. Domestic hotels in China are not very competitive. The key factor is not a technical problem, but a problem of personnel quality.