Hotel brands under Thankyou Express Hotel

Thanks Inn Express was founded in 2009

Brand positioning: specializing in chain hotels in third-tier cities

Market positioning: third-tier cities

Hotel scale: most suitable for third-tier cities with about 60 guest rooms

Product positioning: the most beautiful hotel chain in China

More fashionable decoration design

With Home Inns Compared with the warm yellow tones of Hanting Business, the blue of Hanting Business, and the steady dark tones of Jinjiang, the overall red decoration style of Thankyou is more fashionable.

New and unexpected facade

Our designers broke with the traditional gray or yellow facade and boldly adopted red ribbons

More Room type selection

Just because it is a budget hotel, you can only choose a king bed room or a standard room? Thankyou has created round bed rooms, movie and TV rooms, and oxygen bar rooms. Different room types are designed to accommodate different consumer groups, and their decoration styles are also different.

Larger room area

Compared with the room area of ??12-18 square meters, most of the rooms at Thankyou are 15-20 square meters. Brand positioning: China's first customized hotel chain brand

Brand slogan: One store with characteristics

Brand introduction - personalized decoration, standardized services, exclusive membership benefits

p>

Junyi Hotel chain follows the principle of “adapting to store conditions”. Without changing the decoration characteristics of the original hotel, it combines elements of Thank Inn Chain Hotel to make each Junyi hotel unique and create a “one store” "One characteristic" hotels with different design styles meet the needs of more consumers. In terms of management, by injecting the advanced brand and service concepts, management experience and innovative thinking of Shangkeyou Group, while using the group's online booking platform and telephone call center, and with the help of the member marketing system and member sharing mechanism, we can help join Junyi's orders. Independent hotels reduce costs, optimize management, expand revenue, and improve performance, allowing more independent hotels to share the dividends of China's hotel branding and chain development.

Advertising slogan:

1. Without changing the original decoration features of the hotel, you can also join the ranks of Chinese hotel chains and share the advanced hotel management platform.

2. The chain development and brand development of independent hotels are no longer an unattainable dream. We are willing to share booking channels, member resources, purchasing platforms, training students, and outstanding talents with all independent hotels.

3. Join Junyi Hotel Chain to make your hotel go further. Brand positioning - the first O2O mid-range hotel in China that "invests in one product and produces more"

Brand slogan - Happy experience of exquisite travel

Brand introduction

Shangke Premium Select Hotels are positioned as mid-range hotels. Compared with the "B (Bed) & B (Breakfast)" model of ordinary budget hotels, the service model of Thank Inn Chain Hotel is "B (Bed) + R (Restaurant) + S (Shopping)" focusing on "eating", The three core consumer needs of "living" and "buying" have been comprehensively upgraded. The "Multi-S Multi-Function Hall" launched by it successfully integrates four innovative functions: noodle bar, breakfast buffet, coffee shop, and U-shop gift shopping area, creating an O2O online and offline two-way interactive model, making up for the traditional hall " While "high input and low output" shortcomings, it fully meets the diversified needs of consumers and significantly increases the overall revenue of the hotel.

Product selling point - U+ Rule

Compared with other budget hotels, ThankYou's "U+ Rule" focuses on the core needs of customers "sleep well and take a good shower" , good Internet access, good breakfast” have been comprehensively upgraded to provide customers with a better and more convenient accommodation experience. Brand positioning: Mid-range hotel chain

Product mix: “B+C+G” means “Bed+Coffee+Gifts”

B-Bed: Check-in experience

C-Coffee: Business Cafe

G-Gift: Gift Shopping Area

Brand Introduction

Holiday Beauty is a mid-range brand under Thankyou Group The hotel brand creates a fresh model in the hotel industry and creates the original "B+C+G" brand and category combination model, that is, the "accommodation + independent cafe + gift shopping area" model.

Based on "providing consumers with a unique stay experience", we deeply understand the needs of interactive users, and based on the traditional category combination model of economical "B (Bed) & B (Breakfast)", we conduct in-depth reforms and upgrades, and comprehensively optimize For accommodation products, we pioneered the addition of catering and gift shopping areas that can be independently operated by external parties, and developed a variety of additional services targeted at consumer pain points.

Brand Features

·Good sleep·Original European style·Business cafe·Absolutely good location

·Once is forever·Gifts are very decent ·WIFI is very powerful·Beautiful and different