Do you have any suggestions on the beautiful environment and layout of the shopping mall?

The light should not be too strong: the light in the sales place can guide customers into the shopping mall, make the shopping place form a bright and pleasant atmosphere, make the goods show bright and colorful colors, and arouse customers' desire to buy. When the light is dim, the shopping mall will look dull and depressed, while when the light is too strong, customers will feel dizzy, and the sales staff will be nervous and prone to mistakes. Because the intensity of light has a great influence on the shopping environment, modern shopping malls attach great importance to the rational use of lighting equipment to create a bright and relaxed shopping environment. Festival beauty requires a clear theme, clear, quick and instant design, which can be seen by customers at a glance. Most of the colors are beautiful to attract customers' attention. Festive beauty is a kind of informative publicity beauty, so the position of the layout is mostly in the important position of the shopping mall and the area where the passenger flow is concentrated. Festive beauty is frequently used and has special marketing function, which plays a decisive auxiliary role in the overall sales of shopping malls. For example, the Christmas beauty of Beijing Youtang Life Plaza (Beijing Qianya furnishings design works)-gorgeous wardrobe, with the theme of Christmas shopping party, turns women's wardrobes into Christmas trees, attracting consumers to find "the one that will never be lacking" in their wardrobes.

Using natural light can not only show the true colors of goods, but also save energy. However, the natural light source is affected by the lighting of buildings and the weather changes, which is far from meeting the needs of commercial places, especially large shopping malls, mainly artificial lighting. Artificial lighting in shopping malls is divided into basic lighting, special lighting and decorative lighting. Special lighting: also known as commodity lighting, this is a kind of lamp set to highlight the characteristics of commodities and attract customers' attention. For example, in the sales of jewelry and gold and silver ornaments, directional spotlight lighting is used to show the dazzling, precious and gorgeous goods; In the position of fashion sales, bottom lights and background lights are used to express the outline lines of goods.