Traditional Culture Encyclopedia - Hotel franchise - Titian Development Yearbook of Hangzhou Titian Cosmetics Co., Ltd.

Titian Development Yearbook of Hangzhou Titian Cosmetics Co., Ltd.

Major Events:

In 1996, the "Titian" brand was legally registered in China and a cosmetics production enterprise was established.

In 1996, Titian's "GM2000" brand was exported to the United States.

In 1997, "Titian" brand cosmetics cooperated with China New Era Group.

In 1998, we opened up the Guangdong regional market and established independent counters in Shenzhen, Dongguan, Huizhou, Foshan, Zhongshan, Shaoguan and other places.

In 1999, we opened up regional markets in Yunnan, Guizhou and Sichuan, and published brand advertisements in Ruili Fashion Magazine. In 2000, it explored Xinjiang, Chongqing, Shandong, Liaoning, Guangxi, Hainan, Beijing, Zhejiang and other markets, and initially established a national sales network; in the same year, it was awarded the title of "National Famous Brand" by "China Cosmetics".

In 2005, the "Titian" brand won the "Best Vitality Brand" in the cosmetics industry.

In 2006, a new cosmetics production base was built in Hangzhou.

In 2007, the "Titian" brand was rated as "The Most Popular Brand of Daily Chemical Stores in China in 2007". In 2008, it was rated as an AAA enterprise with "Quality Assurance and User Reassurance" by the China Commodity Quality Assurance Center.

In 2009, it was designated as the only unit in China to develop Anshan Tanggangzi natural mineral hot spring water cosmetics by Anshan Tanggangzi Hospital, one of the four major physiotherapy hospitals in the country.

In 2010, the Tanggangquan series of products developed by the company using new water treatment technology were rated as national technical products.

In 2010, the e-commerce platform iweei was established to fully represent well-known international and domestic brands and expand Titian’s online sales channels. In 2011, a national Titian dealer and agent conference was invited to be held at the Edinburgh Hotel in Hangzhou. After the conference, customers were invited to visit Hangzhou and Qiandao Lake scenic spots. In 2011, the Tanggangquan mineral series products and the online sales product "Asia's No. 1 Mud" mineral mud film were produced. Corporate Outlook Ms. Mao Yi, general manager of the company, will carry forward the past and open up the future, strengthen investment in brand influence, start a nationwide franchise craze, steadily develop traditional sales, expand product sales channels, and use network operations to make Titian brand products go further and further. lasting.