Traditional Culture Encyclopedia - Hotel franchise - Hotel service profit chain order

Hotel service profit chain order

Hotel service profit chain is a chain composed of several links and the relationship among customers, employees and enterprises.

Service profit chain tells us that profit is determined by customer loyalty, and loyal customers (old customers) bring extraordinary profit space to enterprises;

Customer loyalty is achieved through customer satisfaction, and the value of services provided by enterprises (service content plus process) determines customer satisfaction; Finally, the satisfaction and loyalty of employees within the enterprise determine the service value. In short, customer satisfaction is ultimately determined by employee satisfaction.