Introduction to Gaudi

On June 5438+February 18- 19, Gaudi, a well-known domestic brand of women's shoes, held the spring new product launch conference of 20 10 in Zhuzhou Tianyu Hotel. The theme of this conference is "Warm Spring in bloom". More than 300 agents and franchisees from Hunan, Hubei and Jiangxi provinces attended and talked with Gaudi executives about Gaudi's future development blueprint.

The outbreak of the financial crisis has dealt a heavy blow to the global footwear industry. Shoe enterprises not only have to face the rising price of raw materials and the difficulty of capital turnover, but also face a series of new standards for footwear industry and high and vertical trade barriers in various countries. However, Gaudi was not carried away by the crisis, but showed a trend of rising against the trend and successfully turned the crisis into an opportunity. Speaking at the training meeting of excellent store managers, the marketing director of Gaudi stressed: "In 2008-09, the brand of Gaudi really achieved a series of achievements and successfully got rid of the impact of the financial crisis. This is a win-win situation achieved by the sincere cooperation of all employees and distributors. However, Gaudi is still far from perfection. In the future, the company will further strengthen cooperation with well-known brand management organizations, and carry out a series of reforms in core sectors such as brand building, marketing management, R&D model and internal management of enterprises, so as to brand Gaudi as soon as possible.