Traditional Culture Encyclopedia - Hotel franchise - Are signs and signs the same thing?

Are signs and signs the same thing?

The English translation of logo is Sign, which refers to any overall solution that is designed as a visual display with words or graphics to convey information or attract attention and comprehensively solve the functions of information transmission, identification, discrimination and image transmission.

English translation of logo is a sign showing the characteristics of things. It takes simple, obvious and easily recognizable images, graphics or text symbols as its intuitive language. Besides what it represents and replaces, it also has the functions of expressing meaning, emotion and indicating actions.

Logo and logo are not much different in essence, but they still have different meanings in the direction of expression. "logo" refers to a kind of graphic or symbol combined with graphic and text as a representation of something; And "logo" can not only represent graphic symbols, but also be used to express symbols such as words, numbers and direction signs, which has a wider application range. It should be said that logo is a part of logo. Wuhan Zhongheng Logo is a company specializing in the design and production of environmental signs, such as Beijing Pangu Seven Star Hotel, Shenzhen Skyworth Building and Sanzheng Banshan Hotel. They are all projects that their company is responsible for.