Traditional Culture Encyclopedia - Hotel franchise - How to write the company's project crowdfunding plan?

How to write the company's project crowdfunding plan?

1. Summary of crowdfunding project: The project summary is a comprehensive and brief summary of this crowdfunding project. There are mainly the following requirements:

1. The requirements of writing ensure that the whole text is fluent, concise and formal, with no typos and beautiful format. This is the most basic requirement of a business plan.

2. Draw up a clear and attractive project name. That is, the project name must be concise and easy to understand, and the goal should be clear. Avoid the names of crowdfunding projects with vague and unintelligible themes.

3. Introduction of crowdfunding project.

second, the project market target positioning: crowdfunding project positioning is very important, usually need to pay attention to the following points:

1, in-depth understanding of the main peers or competitors in the market. First, give a brief description of your direct competitors, point out the difference between you and your competitors or tell your competitive advantage.

2. Target users or customer groups positioning. From many crowdfunding cases, we can see that crowdfunding, to a certain extent, can be said to be more "niche", that is, the target customers or customer groups have a clear dividing line.

third, product/model analysis of crowdfunding project: this is the top priority of the whole crowdfunding business plan. It can be explained from the core competitiveness of the products of crowdfunding projects. Don't talk empty talk and big talk here, but describe the advantages of products or services in detail, and it is best to list clear items such as "123".

iv. introduction of the crowdfunding project team: in crowdfunding projects, a rich introduction of the entrepreneurial team is conducive to deepening investors' understanding of you and enhancing investment confidence.

5. Follow-up description of crowdfunding project implementation: it is necessary to explain the achievements or goals achieved by the project at present. Such as at what stage of product development, what breakthrough has been achieved, and how many customers have reached.