Traditional Culture Encyclopedia - Hotel franchise - Manager of the tourist hotel, what's the matter? What's the use of taking that certificate? How does it help employment?

Manager of the tourist hotel, what's the matter? What's the use of taking that certificate? How does it help employment?

Tourism is a brand-new sunrise industry, which can also be said to be the biggest industry in 2 1 century. Hotels belong to the tertiary industry, and together with travel agencies and tourist transportation, they are called the three pillars of tourism. With the development of economy and the improvement of people's living standards, traveling around the world is becoming one of the important lifestyles and socio-economic activities in modern human society. Especially since the 1990s, the global tourism industry has made great progress, becoming an important pillar industry of the world economy after the oil industry, automobile industry and real estate industry, showing an encouraging prospect. Under the banner of reform and opening up, China's tourism industry has rapidly changed its functions, combined with hotel marketing, and formed a new long-term industrial chain-tourism hotel industry, which has made brilliant achievements, fully demonstrating the vitality and infinite vitality of advantageous industries and becoming a new growth point of the national economy. Entering the 2 1 century, China's tourism and hotel industry are still developing at a high speed. With the rapid development of tourism, the overall level of tourism education and research in China should be improved accordingly.

With the rapid development of modern hotel industry, the expansion of star-rated hotels and the emergence of various theme hotels, higher requirements are put forward for managers' knowledge structure, skill level and management level, which are different from traditional hotels. The management mode of modern hotels puts more emphasis on the standardization of behavior, standardization of work and synergy of processes. In this case, systematic and standardized hotel management post training has become the inevitable development of hotel enterprises. Throughout the global hotel industry, we are all using strategies to achieve strategic goals. But now the homogenization of the hotel industry makes traditional hotels face great challenges. Only by breaking this inherent old pattern can we plan ahead and expand our vitality! Only by formulating and enriching the diversified, advanced and unique business strategy model of hotels can we face the competitive pressure inside and outside the industry.

Hotel senior management plays a leading role in overall control and daily management, and is the core decision-maker of hotel enterprises. This position is positioned as a high-end position in the hotel industry. However, due to the nature of the work of hotel senior management, it will touch all aspects of hotel management, such as hotel location and decoration, cost control, revenue management, formulation and completion of business plans, formulation and implementation of quality standards, emergency response, corporate culture construction, brand promotion, employee training and assessment, and many other aspects. Therefore, the job requirements practitioners are not only hotel managers who are good at dealing with people, but also leaders of hotel enterprises who have a comprehensive understanding of the hotel industry and hotel business, can master modern hotel operation processes and system management methods, and have the ability to develop and innovate modern hotel products.

Training object

1, personnel engaged in tourist hotel management/college students

2. Anyone who is engaged in hotels, restaurants, leisure, entertainment and other related industries and those who will be engaged in the above industries can apply.

Qualification grade

Assistant manager of tourist hotel

Tourist hotel manager

Senior tourist hotel manager

Declaration conditions

1. Assistant Manager of Tourist Hotel:

1, college degree or above or equivalent, former student;

2, technical secondary school or equivalent education and engaged in related work for more than two years.

Second, the tourist hotel manager:

1, has passed the assistant manager of tourist hotels and has been engaged in related work for more than one year;

2. Students with bachelor degree or above or equivalent;

3. College degree or above or equivalent and engaged in related work for more than one year.

3. Senior Tourist Hotel Manager:

1, has worked as a tourist hotel manager for more than one year;

2. Graduate degree or above or equivalent and engaged in related work for more than two years;

3. Bachelor degree or above or equivalent and engaged in relevant work for more than three years.

Training content

Hotel management foundation, hotel catering management, room service management, recreation management, quality and safety management, marketing, financial management and cost control, relevant laws and regulations, etc.