Traditional Culture Encyclopedia - Hotel franchise - What products should be hung on the walls of tobacco and liquor stores?
What products should be hung on the walls of tobacco and liquor stores?
Pay special attention to the placement of goods in tobacco and liquor stores, because they are fast-moving consumer goods, and a large sales volume means that your placement is very successful. Therefore, special attention should be paid to the following points in the placement of tobacco and alcohol specialty stores. If it is done well, it can instantly attract customers' attention and complete the transaction quickly.
Display of tobacco and alcohol commodities
1, conspicuous
When displaying goods, we should display the "most wanted goods" in the most conspicuous position and height, that is, within the effective display range, so as to attract customers' attention and make the goods easy to sell.
2. Sufficient goods
Sufficient quantity is the first principle of commodity display, because commodity display needs a sense of quantity to attract customers' attention and interest.
3. Clear classification
The display and display of goods should be convenient for customers to visit and choose, and the goods should be classified according to the different characteristics and purchase requirements of each product, so as to facilitate customers to compare and choose between different colors, quality and prices.
4. Centralized display
Only when the goods of the same category are displayed on adjacent shelves or positions can customers find the brands or varieties they need more easily according to the centralized categories.
5, easy to take, easy to put, easy to recover
If it is inconvenient for customers to get the goods when they buy them, or it is troublesome to get them back, then no matter how beautiful the display is, it will not promote sales and is not conducive to the tally of the clerk.
6. Safety and stability
Display should not only highlight the visual effect, but also pay attention to safety, and consider the stability of commodity stacking to ensure the safety of customers' shopping.
7. Complete supporting facilities
When displaying goods, we should try our best to ensure that the goods of a brand or series can be fully matched at the same time and displayed centrally, so that customers can have more choices, and the display can also reflect the neat and intimate effect.
8, clean and tidy
Hygiene is the basic requirement of commodity display and the whole shop environment. Store personnel should pay attention to the hygiene of goods, shelves or stacking when displaying goods. Wipe the dust off the goods to reflect their freshness.
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