On the night of Jietu in 223, I saw the "stupidity" and "truth" of Jietu.

Li Xueyong, general manager of Jietu Automobile, said that "the world is the most clumsy, and it can beat the world's cleverness". Therefore, he wants to use the most stupid method to do the most real ecology in order to achieve the most ingenious effect.

it's really stupid to travel deeply and take a shortcut. It optimizes and designs new models by collecting and adopting a large number of users' opinions, which is called "User * * * Creation". Users * * * created 293, users to participate, and collected 34, opinions and suggestions, of which 8.1% were adopted. Li Xueyong, general manager of Jietu Automobile, also collected a large number of user suggestions. He said that "X9 user Zhao Pingfa sends him at least three WeChat messages every day, which are all suggestions for Jietu". Even, Chen Peng, the X7 owner, was invited to give a lecture to Jetway's designers, and Chen Peng gave a 11-page PPT. This way of building a car initiated by the general manager and collecting users' opinions in a comprehensive way is really "stupid".

Although the method is stupid, Jietu has done the most real ecology.

at the beginning of p>218, when Jietu was launched as a product sequence of Chery, it recognized the direction of travel+and continued to cultivate in this direction. Travel+What's added? +Eco-Alliance

By cooperating with a large number of hotels, restaurants and scenic spots, Jetway allows car owners to enjoy exclusive discount rights through Jetway Auto APP, which is really affordable and convenient during the travel process. +Post Stations

Jietu has built a large number of post stations to provide users with a series of exclusive services other than traditional car services, such as VIP rest area, vehicle inspection, valet refueling, valet duty in accidents, car-watching, test drive and pick-up. It plans to build 8+ post stations by 225. At present, 19 post stations have been built along National Highway 318, with an average of more than 5 kilometers. +products

Jetway X7, X9 and Jetway Dasheng have many functions for travel development, such as Jetway Dasheng's trunk pan. Now, Jetway Traveler has been launched, which will be listed in the third quarter of this year. In the future, there will be a hard-core electric four-wheel drive off-road vehicle-Jetway T-3, which looks up to U8 and has the functions of in-situ U-turn, chassis lifting and four-wheel steering, which can be realized.

On April 13th, Jetway T-3 was unveiled with many highlights.

body size: its vehicle length is about 5.3 meters, its width is about 2 meters, its height is about 1.9 meters and its wheelbase is about 3 meters. Non-load-bearing body: The independent frame can better adapt to the complex off-road conditions and improve the off-road vehicle's extrication performance and durability. Intelligent vector control dual motors: the maximum speed is 22rpm, the peak power of a single motor is 25kW, the peak torque of a single motor is 4N.m, the maximum power is 1,3 horses, and the climbing degree is 1%, which brings the whole vehicle a peak power experience of 3 seconds and breaks through 1 times, and has super ability to get rid of difficulties.

Li Xueyong, general manager of Jietu Automobile, said that "Jietu cars will be more and more different from other SUVs in the future", and the attributes developed for off-road vehicles are getting stronger and stronger.

in the future, jetway will also launch the jetway X-2, which is positioned as a compact a-class SUV, featuring sports style and good performance, and will be launched in 224. In addition, Jetway will build more sub-categories based on Kunlun platform, such as P-series hard-core pickup trucks and V-series MPV models. +platform

the Kunlun platform featured by jetway is empowered by the Martian architecture, and it has four core highlights.

The Kunlun platform enabled by Mars architecture can support the "Travel+"full-scene application of Jietu products, including off-road. If equipped with non-loaded body, professional cross-country girder and high body rigidity, it can improve the performance of getting rid of difficulties and durability, and it is suitable for the passability design required by cross-country scenes. Kunpeng Power provides sufficient power reserve for cross-country scenes, etc., Jetway has the ability to create products suitable for cross-country for users.

platform expansibility: Kunlun platform supports the expansion of loaded and non-loaded car bodies, and supports multiple new energy power combinations such as PHEV/REEV/BEV to meet the expansion needs of SUV/ORV/PUP and other vehicles.

new energy: it supports the expansion of various power forms such as ICE/PHEV/REEV/BEV, adopts smart batteries, and has the characteristics of full cycle safety and full temperature range application. Intelligent vector control four pairs of motors, the peak power of the motor is 13 horsepower, the rim is 16 N·m, and four wheels are intelligently matched, so it can easily cope with all-terrain scenes.

intelligent cockpit and intelligent driving: an intelligent driving system with high self-driving ability and the development ability of L4 automatic driving; With intelligent cockpit technology with high computing power, it supports 1+TOPS autopilot computing power to build a full-scene intelligent cockpit, actively cares, improves the safe driving ability, and the cockpit starts quickly, improving the overall experience. It will also be equipped with AI full perception system, road and environment perception technology, intelligent identification and intelligent planning, which will bring users a super-scientific off-road experience.

electronic and electrical architecture: the industry-leading domain control/central computing+regional control and multi-channel Gigabit Ethernet are adopted, and the technology of central computing+regional control is the future trend, which improves the artificial intelligence perception of the cockpit; Big data active service technology actively discovers potential problems and risks of customers, and the central architecture enhances the software service experience and improves the lightweight of the whole vehicle.

with the blessing of Kunlun platform, three product series, namely family travel, tide play travel and wild travel, have been created, and with the help of comprehensive mixing, global travel scenes have been expanded. The method is stupid, the ecology is real, and the shortcut has achieved the "most ingenious" effect?

the sales volume has reached. Jietu's sales in the first four months of 218 exceeded 4,, in 219 it was 138,, in 221 it exceeded 15,, and in 222 it exceeded 18,. This level is close to that of an independent brand leader. In July 221, Jetway operated independently due to its excellent sales.

word of mouth has been achieved. Created by users * * *, a large number of users regard Jietu as their friends and take Jietu leaders represented by Li Xueyong as their friends. At present, Jetway has firmly attracted the attention of 24.8 million fans.

a moat has been formed. The moat made of travel+is extremely strong. Let's analyze, is the profit-oriented joint venture model likely to grab the travel+market? Impossible, most joint venture car companies are not even determined to transform new energy sources, thinking that transforming new energy sources has affected their profits for a long time. It is impossible to take the time to grab the travel market; Will other independent brands grab it? The core market of independent car companies is in China, which is different from that of joint venture car companies. Unlike Hyundai Kia and China, other markets can survive well if they do well. At present, almost all independent car companies are making every effort to develop new energy sources, and it is even more impossible to get out and grab the travel market. Therefore, Jietu can continue to be deeply cultivated in the travel market for a long time without competition, and the moat will be built deeper and deeper.

in terms of new energy, jetway has the strong backing of Chery group, so it can go into battle lightly without pressure. Written at the end

In academic circles, doctors are respected the most because they have devoted huge time and energy to their own scientific research direction, and they have gone the farthest and deepest in their exclusive branch and mastered the most cutting-edge technology. His moat is extremely difficult for others to break. It seems that this is the way to build a car, choose the direction of the travel market and continue to take root.

the method is "stupid", and it seems that it is not really "stupid".

this article comes from the author's auto field of Yiche, and the copyright belongs to the author. Please contact the author for any form of reprinting. The content only represents the author's point of view and has nothing to do with car change.