Traditional Culture Encyclopedia - Hotel franchise - Which company to choose for exquisite album design?
Which company to choose for exquisite album design?
Zhonghui Design (professional album design company): The choice of a design company determines the quality of the album design. It is recommended that you choose a design company from the following perspectives:
First of all, what are you doing? Before choosing, you must first sort out your needs and positioning.
1. What is the demand focus and preferred style of the design project?
Not to mention the vast majority, but there are always some parties who are looking for design companies just because they have design needs, but what the specific content of this need is, they cannot clearly explain or make it clear. Reference cases and design ideas. So there was a vague delivery requirement, a vague response design, low communication efficiency in the middle, and the resulting effect did not scratch Party A's itch. As a result, it was changed again and again, making both parties uncomfortable.
So I always suggest that before looking for a design company, you first sort out the focus of your needs based on specific cases, such as what kind of main color do you want? Which style do you want? Is the album design an illustration type or a combination of pictures and text, etc.
2. What is the positioning of the finished design?
No matter what kind of design, it needs to start from positioning. Is your designed product positioned in the high-end market or for affordable consumption? Is it for petty bourgeoisie or ordinary consumers? In what kind of scene will it be displayed or sold? These are the positioning of the final product, and different positioning means different orientations of design ideas, which will greatly affect the presentation of the final product.
3. What is the capital budget?
Although design is not a physical product in the traditional sense, it basically conforms to the hard rule of "you get what you pay for". Of course, there are many companies on the market now, and under fierce competition, there are also some cost-effective design companies. But if you want to spend one dollar to get a design that costs one hundred dollars, it’s basically impossible.
So I still recommend that before looking for a design company, you should calculate your own financial budget first, and then compare prices. This way, you will not only have a clear understanding of the situation, but also be more efficient.
After sorting out your needs and positioning, you can then enter the selection process. This selection also requires skills and methods, and requires comprehensive comparison and analysis from multiple aspects.
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