How to develop hot spring vacation?

The key to the competition in the hot spring holiday market is the innovation of development mode, which should be highly concerned by development enterprises, because it not only directly determines the core attraction of hot spring holiday, but also affects the investment return of hot spring holiday development to a great extent.

Based on many years' practical experience in hot spring planning, design and development, Lv Wei Lv Wen divides the hot spring development mode into six development modes:

First, the mode of characteristic hot spring scenic spot-"characteristic hot spring+scenic spot". Creating a unique hot spring bath scenic spot is a model to win the market. The key is to use culture to package the theme or highlight the characteristics of natural landscape to form an experiential hot spring bath scenic spot.

Second, the hot spring conference center mode-"hot spring+conference and leisure". This mode can be divided into two modes: "hot spring+large conference" and "hot spring+small and medium conference".

Third, the hot spring leisure park mode-"hot spring+sports and amusement". Sports and leisure can be divided into water leisure, golf, ski resort and theme comprehensive leisure.

Fourth, the hot spring rehabilitation base model-"hot spring+rehabilitation". Combine the health preservation value of hot springs with a series of means such as daily physical examination, medical treatment, diagnosis, rehabilitation, recuperation and fitness. And build a spa base.

5. Hot spring ecological manor model-"Hot spring+ecological farm". According to the model of "hot spring ecological manor", the hot spring resources are organically combined with the development of ecological farms.

6. Hot spring holiday community model-"Hot spring+tourism real estate". The extensive combination of hot springs and tourism real estate has even formed a large number of large-scale hot spring resorts, hot spring towns, hot spring new towns (districts) and other projects, which has promoted the overall development of a large area.

Lv Wen, Lv Wei is a national well-known "three-level" comprehensive planning and design institute for tourism planning, urban and rural planning and landscape design. Comprehensive services focusing on the development and operation of "tourism+great health". After more than ten years of innovative practice, it has formed the innovative ideas and forward-looking theories of regional comprehensive development model oriented to great health, "three avoidance and five support+micro-vacation" and other leisure vacations. In addition, innovative planning methods and construction modes have been formed in forest health care, hot spring health care, TCM tourism, integration of sports and medicine, integration of sports and tourism, etc., the standard system of healthy cities has been explored and constructed, the evaluation standard of sports hometown has been compiled, special issues such as health care, holiday pension, hot springs, comprehensive forest development, integration of culture and tourism, high-quality IP and resources have been published, and the platform of "Great Health+Tourism" has been built. Provide creative planning and design services and all-round support for the development and operation of various Yang Kang scenic spots, Yang Kang resort, Yang Kang town, Yang Kang complex, Yang Kang demonstration zone, healthy town, Yang Kang real estate, rural Yang Kang, old-age holiday and other projects.

Up to now, hundreds of health care projects have been planned and designed, including hot spring health care, Chinese medicine health care, sports health care, forest health care, cultural health care, holiday pension and so on. Among them, Guojia Traditional Chinese Medicine Health Tourism Demonstration Zone in Qichun County, Huangdi Health Town, "Shangyang Flower Bay" pastoral complex, "Mulan Health Valley" health resort and Funiu Mountain Hot Spring Resort have all become industry classics and local demonstrations.