Traditional Culture Encyclopedia - Hotel franchise - What is a real smart hotel?
What is a real smart hotel?
First, the user experience is intelligent.
The initial intention of hotel wisdom upgrade is still customer-centric. With the help of technology, it is to focus on the consumption experience of target customers and provide valuable personalized space services for guests. For example, using smart phone platform, booking, payment, room selection and check-in. Face-to-face door opening, room control, one-click check-out, 24-hour intimate service. Through the internet, the system can provide the hotel management with various requirements in time, so that customers can get service in the first time and improve their satisfaction.
Second, the hotel equipment is intelligent.
Through intelligent technology and humanized design, all operations are simple and convenient, and all equipment in the room can be controlled by intelligent speakers. The smart home is fully opened, and the hotel receives users' needs at the first time and responds quickly.
Thirdly, hotel management is intelligent.
"Unmanned" operation and management, saving human resources to the maximum extent. Web-end back-end full-function management platform handles all kinds of requirements and provides all kinds of services in the background management center, which saves floor inspectors and improves hotel work efficiency. The automatic change of room status saves the workload of the housing management center and the front desk staff, greatly saves manpower and improves the efficiency of housing supply.
Fourth, the wisdom of hotel marketing
Internet big data technology breaks through hotel development barriers, and real-time and accurate store statistical analysis can collect and analyze data such as passenger flow analysis, heat analysis, in-store market, and number of visits. According to the passenger flow trend, we can understand the daily passenger flow trend of new and old customers, and based on different laws, we can help stores understand the customer's admission, transaction rate, activity and so on. Help the hotel industry to obtain the characteristics of passenger flow in different regions, provide passenger flow portraits for enterprises, analyze and classify according to user behavior habits and other data, push more accurate products and services for target users, help enterprises operate intelligently, quickly understand market information and user needs, and adjust and optimize products and services in time.
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