How to name liquor?

First, the ancient naming method: Liquor has a long history in China, and naming liquor with classical and elegant words conforms to the characteristics that the older it is, the more fragrant it is; Second, the geographical naming method: use the words representing the region to name liquor, so that consumers can know the origin or place of origin of liquor; Third, the naming method of raw materials: Liquor pays attention to brewing technology and raw materials, and is named after the things used in brewing liquor, which can increase consumers' awareness of liquor and arouse the interest of drinkers who like this kind of raw materials.

First, the ancient nomenclature

Antique naming refers to naming trademarks with classical and elegant words. Trademark celebrities can show a long sense of time by using the names of ancient buildings such as halls, pavilions and pavilions. Liquor has a characteristic that the older it is, the more precious it is. Therefore, a name with a sense of time can enhance the brand image and grade of liquor.

Second, the regional nomenclature

Name the trademark with words representing the region, so that consumers can know the origin or place of origin of the wine. Regional names are easier to remember than the names of new trademarks, and regional names themselves are more famous, which is helpful to the development and promotion of trademarks. For example, well-known trademarks such as Kweichow Moutai, LU ZHOU LAO JIAO CO.,LTD and Hengshui Laobaigan. When people mention Guizhou, it is easy to think of Maotai, which greatly enhances the reputation of the product.

Third, the naming method of raw materials

Liquor can be divided into glutinous rice wine, highland barley wine and sorghum wine according to different raw materials. Liquor can be named by the naming method of raw materials, and liquor can be named by other names or surnames of raw materials used in brewing. The naming method of raw materials can make consumers know the types and characteristics of liquor at a glance, and can also make drinkers who like this brewing raw material interested in our liquor.

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