This paper analyzes how the series products of travel agencies are carefully designed to provide customers with core services, convenient services and auxiliary services.

At the beginning of the design, the product has done a good market research, positioned the target group as accurately as possible, and avoided the similar words of the product, from time selection to ticket restriction, and avoided the risks brought by the customer's operation problems. More importantly, this product mobilized the aviation development in the Spring and Autumn Period. Spring and autumn tourism is actually just a big supporting system. Selling air tickets is the key to making money on the plane. Fully mobilize vacant aviation resources and increase the group's income!