Traditional Culture Encyclopedia - Hotel reservation - How do the most profitable hotels in China achieve membership exceeding 1 100 million?

How do the most profitable hotels in China achieve membership exceeding 1 100 million?

The most profitable hotel is Jinjiang Inn, because the founder of the hotel positioned it as a cheap hotel when he founded the hotel. The price of each house is about 150~200, and the hotel facilities are perfect, so guests don't have to worry about safety when staying in the hotel. It is precisely because the reputation of this hotel is getting better and better that it has slowly opened many branches all over the country. In the end, Jinjiang Inn became a 1 budget hotel with 100 branches in China. It was the founder's positioning at that time that finally made Jinjiang Star more and more prosperous.

In fact, our country has a very large population, and many people will stay in hotels when they are away on business, so the demand for staying in hotels is also very great. The hygiene and safety of the hotel is a problem that everyone will consider when staying in the hotel. Therefore, after the hotel scale gradually increases, the corresponding responsibilities have also increased a lot. Jinjiang International Group has been ranked first in China and fifth in the world. From this point, we can see that the founder of this group has been insisting on originality for so many years.

According to statistics, Jinjiang now has 680,000 guest rooms and more than 6,700 stores. The number of members staying in its hotel has exceeded 654.38 billion, and the hotel coverage has spread all over 55 countries and regions around the world. Especially after entering the new century, Jinjiang Group has acquired many famous hotels, such as Vienna Fashion Tour and so on. On 2065.438+05,

Everyone should know why the most profitable hotel in China has so many members and why so many guests stay every day. In fact, in my opinion, the most important thing for a hotel is to be clean and safe.