Analysis on the current situation of Sanya tourism in 2020. How about traveling to Sanya now?

Sanya tourism is definitely an experience worth a try for many domestic tourists. You can feel the rich life and cultural atmosphere of the tropical climate in the south, where you can listen to the sound of the sea and enjoy a holiday with water. Here, I would like to share with you the specific Raiders Guide.

Since the resumption of "inter-provincial tour" for more than a month, the restoration of tourist attractions across the country has achieved gratifying results. Among them, Hainan Province "bears the brunt" and has become the top ten tourist destinations in the list of provinces and cities with warmer tourism.

Accommodation is tight, and many hotels in Sanya are full.

According to the data of online travel platform Qunar.com, the order volume of Hainan hotels increased by 25% in May and 17% in June. In the past July, the order volume increased by 265,438+0%, much higher than other tourist destinations.

Taking Sanya, Hainan Province as an example, some five-star hotels in Yalong Bay, Sanya have a high occupancy rate. Tuniu, a tourism platform, said that it is the summer peak season, so the rooms in Sanya are quite tight. For example, Sheraton Sanya Yalong Bay Hotel has been full recently.

Our newspaper saw at the scene that there were long queues at the three check-in windows of Sheraton Sanya Yalong Bay Hotel, including many group tourists. At breakfast time every day, the hotel's two cafeterias are almost full, and customers have to spend a lot of time looking for seats after registering their room numbers at the door.

Earlier, Li Yusheng, president of Marriott International Greater China, revealed that since June this year, 80% of Marriott's more than 380 hotels in China have returned to profitability, and its performance in Hainan is even higher than the same period last year, indicating that consumers' demand for domestic leisure and holiday destinations is increasing.

According to Marriott data, compared with hotels in other regions, Marriott's 23 hotels in Hainan performed particularly well, with an occupancy rate of 86% in July. Among them, the Westin Resort Blue Bay Greentown was full for three consecutive days in the second week of July, and the occupancy rate of Addison Sanya reached over 90% 12 days.

The scenic spots are hot, the performance venues of tourist attractions are packed, and the scenic spots in Sanya are also hot.

Our newspaper saw in Sanya Yalong Bay Tropical Paradise Forest Park that although it was raining heavily, tourists were still enthusiastic. Every car in sightseeing bus, which goes up and down the mountain road, is full of tourists, and the canteen next to the scenic spots in the park is also crowded.

In the "Dragon on Earth" scenic spot in the park, tourists are taking pictures with great interest. Paper stood in front of the canteen for five minutes. Four tourists bought water and five tourists bought sausages. In the scenic spot of the amusement project "Leaping over the Rainforest", the room is crowded with tourists waiting in line to wear protective equipment, and the number of staff has increased from two at the beginning to four.

At lunch time, the cafeteria "Tropical Rainforest Restaurant" in the scenic spot was almost full. In front of Hainan's special rice noodles and cool dining tables, tourists are waiting in long lines to take their meals.

In Sanya's Song Dynasty Romance Scenic Area, tourists are also jostling with each other. Sanya's ancient performance venue was packed.

Cheng Song, Sanya, ancient love show. (Reporter Tang Yingying)

According to the data of Ma Honeycomb, Sanya ranked first in Hainan Province in July, and the tourism popularity in Sanya increased by 26% compared with that in June. Among the top ten hot spots in Hainan Province, seven are from Sanya, including Wuzhizhou Scenic Spot, Atlantis Water World, Yalong Bay Tropical Paradise Forest Park, Yalong Bay, First Market, Tianya Haijiao and Nansan.

According to Ctrip's data, group tour is the most popular tourism mode in Hainan, and the proportion of private groups is the fastest growing, accounting for more than 20%. Among them, high-end tourism has become the mainstream of group tours in Hainan, and the number of people who book 4 or 5 diamonds accounts for more than 70%, of which 5 diamonds account for more than 60%.

In addition, customized tours have also become one of the main ways to go to Hainan, accounting for nearly 15%. Beijing, Shanghai, Guangdong, Jiangsu, Zhejiang, Shaanxi, Hubei, Fujian, Jiangxi and Sichuan are the most popular tourist provinces and cities.

There are long queues at duty-free shops, and the hottest stores need to wait for an hour and a half.

In addition to tourist attractions, Hainan Duty Free Shop has undoubtedly become the most popular "attraction" in Hainan Province.

According to the previous press conference held in Hainan Province, since 1 officially implemented the new tax exemption policy for Hainan's outlying islands, as of 8 1 8, the sales of four duty-free shops in Hainan exceeded 5 billion yuan, up 2.5 times year-on-year, and the average daily sales exceeded 65,438+0 billion yuan; The number of shoppers reached 740,000, a year-on-year increase of 70%; 4.58 million items were purchased, up 1.5 times year-on-year.

According to the new tax-free policy for outlying islands, the annual tax-free shopping quota for outlying island passengers is 654.38+10,000 yuan, unlimited times; Expand the types of duty-free goods, and increase seven kinds of goods favored by consumers, such as electronic consumer goods.

Comparison before and after the new tax exemption policy for outlying islands (Source: official website, Hainan Provincial Tourism, Culture, Radio, Film and Sports Department)

The tour guide of a tour group began to "teach Raiders" before the members got off the bus: "Don't concentrate your firepower on one counter! Everyone can cooperate with each other and line up separately! Otherwise, you may only be able to visit one counter in one morning. "

Zone a, sanya international duty-free city. (Reporter Tang Yingying)

The newspaper saw in Sanya International Duty Free City in Haitang Bay, Sanya, Hainan that at about 10: 30 in the morning, the two buildings in the Duty Free City were already crowded. In the watch/jewelry/boutique area in Zone B, some popular brands such as Tiffany, Bulgari and Prada have begun to line up; In Area A, which belongs to international boutique/beauty and personal care, people are already buzzing.

The long line at Bulgari's door. (Reporter Tang Yingying)

/kloc-around 0/3: 00, the newspaper saw that there were more people in the duty-free city, and some shops that had not queued before began to queue up, and the number of people who had already queued before also increased a lot. Among them, the most "hot" scene is Gucci store. The security guard at the door told this newspaper that it takes about one and a half hours from queuing to entering the store.

The security guard at the entrance of Gucci said it would take about an hour and a half to wait in line. (Reporter Tang Yingying)

A local tour guide proudly said in an interview with the newspaper: "Our policy city in Hainan is particularly good. The prices of things in this duty-free shop are also very competitive. Prices like Cartier and Bulgari are cheaper than those in Hong Kong and Europe! "

In order to enjoy the discount, strangers can also "spell the order" together.

The paper finds that the price of goods in duty-free shops is about 65% to 85% of the tax-included market price of domestic counters. Although the prices of some perfumed products are not as cheap as those of Japanese duty-free shops, the price difference is not too much. In addition, some brands of Hainan Duty Free Shop are more complete than those of Japanese Duty Free Shop.

Customers who buy scented products. (Reporter Tang Yingying)

For example, SK-II's 160ml skin care essence lotion (Fairy Water), the price of Sanya International Duty Free City is 856 yuan (RMB, the same below), while the price of Japanese duty-free shops is 877 yuan.

There are many discounts in Hainan Duty Free Shop.

This newspaper saw in the perfume product area of Zone A of Sanya Duty Free City that it is now the duty-free shopping festival of Hainan Island, with 3 items of regular-priced goods at 10% discount and 5 items at 8.5% discount. In addition, various brands also have various promotional activities for individual goods.

Billboard of duty-free shopping festival on outlying islands. (Reporter Tang Yingying)

Some tourists immediately told their friends waiting in line at another counter to buy skin care products after buying more than 40 yuan of Givenchy lipstick. After buying the order, the two returned to Givenchy's counter to try on the red size. And in the perfume brand Zumarong (Jo

Malone) counter, a tourist bought four bottles of 30 ml perfume in one breath, three of which enjoyed a 15% discount, and the price of the four bottles was directly reduced by more than 200 yuan. The price of the four bottles of perfume was lower than that of the counter in 750 yuan.

Customers are looking at Zumaron perfume. (Reporter Tang Yingying)

There are also tourists who have made difficulties in the face of discounts.

In front of the checkout counter of SK-II, Miss Chen who wrote two bottles of "Fairy Water" hesitated. When checking out, the salesperson reminded me that "3 pieces are 10% off". In fact, Miss Chen didn't need to buy so many. She is considering whether to buy an extra bottle because of the discount. Ms. Li asked if we could spell the bill together.

However, because the duty-free goods purchased in Sanya International Duty Free City need to be picked up at the airport, and Miss Chen is from Jiangsu Province and Ms. Li is from Shandong Province, the flights of the two sides are not on the same day. Just as she was about to give up the discount, the salesperson provided a "solution": "The person who goes back first will pick up the goods and then deliver them by courier."

So, after Miss Chen paid, Ms. Li immediately transferred the money of "Fairy Water" and left her address. The two "strangers" successfully "spelled a bill" and enjoyed a discount on the duty-free price.

It is worth mentioning that in addition to direct discounts on the spot, there are also some deduction coupons for payment platforms. In addition, taking Sanya International Duty Free City as an example, after shopping in duty-free shops, the points can be directly converted into cash and deducted at the next shopping.

Payment platform coupons.

Rules for the use of free membership points.

"Strive to set up three new duty-free shops in Sanya this year"

As "hot" as duty-free shops, there are also pick-up points at the airport.

In fact, in July this year, in line with the new policy of duty-free shopping on outlying islands, Sanya Phoenix Airport added duty-free pick-up points in the terminal building, and the airport pick-up windows increased from 18 to 30.

The newspaper saw in Sanya Phoenix Airport that these two duty-free pick-up points are handled according to different flights. However, although the pick-up window was added, there were long queues at both pick-up points.

Sanya Phoenix Airport 1 Duty-free Pick-up Point. (Reporter Tang Yingying)

Sanya phoenix airport no.2 duty-free pick-up point. (Reporter Tang Yingying)

Take 1 as an example. The pick-up queue goes around five times, and it takes about 40 minutes from queuing to getting duty-free goods. In the process of queuing, most people are watching their mobile phones: chatting, playing games, reading novels, talking about dramas and so on.

Next to the duty-free pick-up point 1, there is also a "luxury discount store", which also displays many duty-free goods, including the popular Estee Lauder.

Lauder) eye cream, SK-II fairy water, Issey Miyake's bags, etc.

However, the newspaper found that although the goods in the store were marked as "tax-free at the same price", the store was deserted.

Discount store next to Sanya Phoenix Airport 1 duty-free pick-up point. (Reporter Tang Yingying)

On August 19, Chen, director of Hainan Provincial Department of Commerce, said at the press conference that after the implementation of the new policy of duty-free shopping on outlying islands, the proportion of shopping trips to the total number of trips to outlying islands increased significantly. In July this year, there were about 6,543.8+0.6 million passengers at airports and seaports in Hainan Province, of which 467,000 people bought duty-free goods at duty-free shops, accounting for 29% of the total number of passengers on outlying islands, more than doubling the 654.38+0.2% in the same period last year.

Chen revealed that Hainan will strive to set up three new duty-free shops in Sanya this year, including Phoenix Airport Store and two local stores.

At present, there are four duty-free shops in Hainan Province, including Haikou meilan airport Duty Free Shop, Haikou Riyue Plaza Duty Free Shop, Qionghai Boao Duty Free Shop and Sanya Haitang Bay Duty Free Shop.