Traditional Culture Encyclopedia - Hotel reservation - What are the three levels of hotel investment philosophy? What is their status?
What are the three levels of hotel investment philosophy? What is their status?
The three levels of hotel investment concept are:
1. Strategic investment level: This level mainly considers the reasons why investors want to enter the hotel industry and the role of hotels in the entire portfolio.
2. Operational investment level: This level mainly considers how the hotel actually operates and how to improve profits.
3. Asset management level: This level mainly considers the ownership of hotel property rights, the ownership of operation rights and asset appreciation. Their respective positions in hotel investment are interdependent. The long-term goal of hotel planning is set at the strategic investment level, the daily operation goal of the hotel is realized at the operational investment level, and the long-term goal of the hotel is realized at the asset management level.
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