The Significance of Hotel Perfume

At present, different brands of hotels in the same category and series imitate each other in hotel design, hotel standards, hotel supplies, hotel services and marketing methods, and even the phenomenon that hotel brand content and hotel cultural value gradually converge appears. Similarly, hotels should also have their own unique personality, which is not only an important part of the hotel brand development strategy, but also the core requirement for the continuous shaping and development of hotel culture. While promoting hotel fragrance marketing, foreign hotel management groups regard hotel fragrance as an important symbol of their own company and other brands in the same industry. Then the difference of hotel fragrance is introduced into the image recognition system of hotel brand, so that it can choose the appropriate fragrance according to the positioning of the hotel's own brand, improve the comfort and satisfaction of guests, and effectively improve the hotel space environment and promote the physical and mental health of guests staying in the hotel through the volatilization of essential oil. Therefore, hotel guests will subconsciously remember this fragrance, get used to smelling It, and remember the experience of staying in an IT hotel. Of course, the choice of incense is to interpret the style, image and culture of your hotel brand, which plays a role in making the finishing touch.