Traditional Culture Encyclopedia - Hotel reservation - Why are all hotels open in the open air?
Why are all hotels open in the open air?
It is a shortcut to open a hotel around a high-end hotel. Because the location of high-end hotels is generally in areas with large traffic, mostly downtown or commercial streets. First of all, like the previous point, we should know the consumption level and living habits of local people through market research, and prefer to stay in luxury hotels or hotels with higher cost performance, so as to determine the positioning and price of hotels. At the same time, there is another reason to open hotels next to mature high-end hotels, that is, high-end hotels are generally in conspicuous places, not only brightly lit, but also with high floors, which can be captured by both local citizens and tourists at a glance. Moreover, the transportation near luxury hotels is convenient and the catering services are varied. However, some people think that high-end hotels have good locations but high prices, and potential customers appear at this time. Therefore, if the hotel is located about 200 meters away from high-end hotels, and the internal environmental facilities and management level are good, it will certainly welcome many guests. If you don't want to cling to a tree like a luxury hotel, then location becomes one of the most important factors to consider when opening a hotel. Site selection is not only whether the geographical location is in the middle, but also divided into big environment, small environment and soft environment. General environment refers to the general consumption environment, average income and consumption level of a city. In some places, people prefer five-star hotels, feeling that the environment is good, the service is good and they have face. After staying, they don't need to think about their own travel, and the hotel can be arranged properly. In some places, people have low consumption level and prefer to stay in hotels with high cost performance, which may not require high central location, but the transportation is convenient. Therefore, before building a hotel, it is necessary to determine the general environment of the area. Microenvironment refers to the environment around the hotel, whether the greening is sufficient, how the air quality is, and whether there will be noise at night. It is called microenvironment. The elements of microenvironment seem to be small details, but for guests, every point will affect the occupancy experience and sleep quality, so microenvironment also needs attention. Finally, the choice of soft environment, soft environment usually refers to local policies and regulations, such as the relevant procedures and documents need to be complete, and the plot is clean without disputes. These outside the hotel itself are called soft environments. Therefore, location is closely related to the success of the hotel.
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