The difference between Atour X Hotel and Atour S Hotel

Brand positioning differences, income differences, etc.

1, brand positioning difference: Atour X Hotel is a non-standard brand, mainly targeting the mid-to high-end market, providing diversified and more distinctive accommodation options. With reading and photography as the starting point, Atour S Hotel focuses on young people (such as post-80s and post-90s) and emphasizes the sense of personalized design.

2. Different income differences: Atour X hotels are mainly distributed in the core business districts of first-tier to fourth-tier cities; Atour S Hotel is concentrated in the core business districts of first-tier cities and provincial capitals. Due to the size of the area, geographical location and other factors, the price and income of the two will be different.