I want to know the details of Shanxi Tourism Vocational College.

Shanxi Tourism Vocational College is a full-time public institution of higher learning at the specialist level approved by the Shanxi Provincial People's Government and filed by the Ministry of Education. It is also the first independent tourism vocational college in Shanxi Province. The college is directly led by the provincial government, with the provincial development and reform commission as the competent department, the provincial education department as the teaching business guidance department and the provincial tourism bureau as the tourism business guidance department.

Introduction editing

The college is located in Taiyuan, the provincial capital, with a strong cultural atmosphere. The college covers an area of more than 200 mu, with a school building area of 72,000 square meters. The campus has beautiful scenery and pleasant environment. It is an ideal place for study, self-cultivation and cultivation. It was named Garden School by Taiyuan Municipal People's Government. The college has an auditorium of 1300 people; A gymnasium with a building area of 1287 square meters; And teaching and cultural facilities such as science and education museum, library, lecture hall and stadium. [2]

In order to adapt to the strategy of strengthening Scientific Outlook on Development with talents, the college has acquired and equipped a large number of advanced teaching and training equipment. Now it has a teaching hall, a travel agency, a physical training room, a large-scale modern performing arts center, a jewelry testing center, an internship hotel, as well as a number of microcomputer rooms, a 2 1 century distance classroom, a multi-functional audio-visual classroom, a computer composition principle training room, an audio-visual classroom, an electronic reading room, an electronic electrician training room and a mock trial. One of the "Japanese Yen Loans" projects set up by the state and provincial governments in seven universities in Shanxi was implemented in our college.

With a total investment of more than 40 million yuan and a building area of10.4 million square meters, the construction of the tourism simulation training building is about to start, which is also the largest and most complete tourism simulation training base in Shanxi Province. The college has also signed agreements with more than 50 excellent counterpart enterprises and institutions, and established a stable off-campus practice base.

2 historical evolution editor

1980 Shanxi provincial school of planning and statistics was established.

200 1 Shanxi University of Finance and Economics (School of Economic Information) was established (co-located with Shanxi Planning and Statistics School).

In 2004, Shanxi University of Finance and Economics (School of Economic Information) and Shanxi Planning and Statistics School were upgraded to Shanxi Tourism Vocational College.

3 Department Settings Editor

hotel management

The Department of Hotel Management is one of the key construction departments in our college, and now it has three majors: hotel management, cooking technology and nutrition, exhibition planning and management. Among them, hotel management is a major in Shanxi Province, and it is also the only provincial major in our college.

Since its establishment, the Department of Hotel Management has fully implemented the Party's educational policy, constantly updated the educational concept, adhered to the position of teaching center, implemented the "work-study alternation" talent training mode, optimized the curriculum system, updated the teaching content, and trained high-end skilled talents who meet the development needs of China's hotel industry, are fully developed morally, intellectually, physically and aesthetically, are familiar with the management methods and means of modern star-rated hotels, and have strong practical ability and adaptability.

The hotel management department has always adhered to the people-oriented principle, focused on the cultivation of "vocational education" and "professional ability", constantly deepened and innovated the concept of skill education, and implemented innovative talent training modes such as modular courses and situational classroom teaching, thus achieving the training objectives of combining comprehensive training with personality training, combining theoretical teaching with practical teaching, and connecting talent training with enterprise needs at zero distance. Students can study and practice in paid employers during their studies.

The hotel management department has a strong faculty, with full-time teachers 17, including 2 associate professors, 2 senior technicians, 3 lecturers and 9 assistant lecturers. Among the full-time teachers, there are 6 doctoral students 1 person, 6 master students and 6 postgraduate students. Teachers of hotel management department have solid theoretical knowledge and rich working experience in hotel industry. Most teachers have professional qualifications such as national professional skill referees, national professional skill appraisers, provincial star-rated hotel evaluation inspectors and hotel professional managers. They also serve as judges of hotel skill competitions and various cooking competitions in the province. Double-qualified and double-qualified teachers account for 90% of the total number of teachers. Our teachers have high comprehensive quality and excellent teaching quality, and enjoy a high reputation in the province. In addition, our department has hired more than a dozen experts from hotels and culinary associations as part-time teachers, who have made important contributions to the professional construction, curriculum setting and personnel training of the hotel management department.

The hotel management department has excellent training conditions inside and outside the school, and there are advanced training rooms in the hotel lobby, guest rooms, restaurants, Chinese cooking, western food making, pasta and bars. Outside the school, we have established good and stable cooperative relations with well-known domestic hotel enterprises such as Wutai Mountain Wufeng Hotel, Yellow River Kyoto Hotel Management Investment Group, Jingya Food Co., Ltd., Shandong Blue Ocean Hotel Group, Inner Mongolia Holiday International Hotel, CTS Hotel Group, Beijing Ritan International Hotel, Beijing Changping International Conference Center, Shanxi International Trade Hotel, Yingze Hotel and Wuxi Xizhou Garden Hotel, which provide sufficient optional space for students' internship and employment. A multi-level internship system has been formed, which combines long-term internship with short-term internship, mobile internship with relatively stable internship, and grass-roots posts with middle-level posts. More than 80% graduates have now become the backbone of all kinds of hotel management. Our college has signed student employment agreements with Jingya Food Co., Ltd., Shanxi Tianxing Overseas Catering Group Company, Wufeng Group and other enterprises. After entering school, students can sign employment contracts with employers and enjoy scholarships provided by enterprises during their study. The hotel management department promises to arrange quality employment for all graduates.

Hotel management major introduces and trains high-end skilled talents who are well-developed morally, intellectually, physically and aesthetically, familiar with modern hotel management theory and technology, and have strong modern service consciousness and service ability. After graduation, students are faced with five-star hotel lobby, catering, guest room, conference, sales, human resources and other management positions. At present, the demand for talents in this industry is in short supply, and employers need to book graduates in advance. Graduates majoring in hotel management have good employment environment, high income and excellent working conditions. Employment mainly faces Taiyuan, Beijing, Shanghai, Tianjin, Qingdao, Wuxi, Nanjing and other big cities.

Brief introduction of cooking technology and nutrition specialty

Cultivate high-end skilled talents who are fully developed morally, intellectually, physically and aesthetically, can engage in cooking service and management, have certain professional knowledge and skills in catering management, and are familiar with catering management affairs. This major is aimed at the positions of catering department, chef, executive chef, chef, bartender, pastry chef and nutritionist in star-rated hotels. This major implements order education, that is, the college and the employer reach an agreement, and all graduates can arrange employment. This major has strong professionalism, high income and good treatment. Short-term training is widely practiced in society, while our college implements specialist education. The main professional courses are taught by our cooking masters and famous teachers in the province and at home, and the demand for talents is in short supply.

Introduction to the major of exhibition planning and management This major cultivates all-round development of morality, intelligence, physique and beauty with high comprehensive quality. Familiar with the business knowledge of exhibition management and service, exhibition design, conference organization and service, have the management and service ability needed for the development of contemporary exhibition industry, have high professional ethics, good professional habits and strong sense of modern service, and have high management, planning and design ability of exhibition industry. This major is for large-scale exhibition enterprises, large-scale exhibition venues, conference hotels and exhibition planning companies. [3]

Department of Tourism Foreign Languages

Founded in 2004, the Department of Tourism Foreign Languages is a characteristic department of Shanxi Tourism Vocational College, with teaching building No.2 and six floors from east to west. Under the correct guidance of the party and government leaders of the college, we have an excellent team of teachers with strong sense of responsibility, high professional quality and full of vitality; In particular, the fine teaching and learning management in the department is at the forefront of the college.

There are 24 full-time teachers and part-time teachers in the Department of Foreign Languages 10. Among them, there are 5 associate professors and 5 lecturers; At present, there are 0/6 postgraduates/KLOC, 7 teachers with overseas study or training experience, 4 foreign teachers and 6 visiting professors of minority languages. Among them, there are judges of Shanxi English, French, Japanese and Korean, members of Shanxi English Curriculum Steering Committee and judges of Shanxi Korean teacher qualification certificate.

The Department of Tourism Foreign Languages has four majors: Tourism English, Tourism Japanese, Applied Korean (for tour guides) and Foreign Tourism (for French). It is our responsibility to cultivate high-quality talents engaged in foreign language and services in tourism, hotels and foreign affairs activities, and to cultivate senior talents in foreign-related tourism in Shanxi Province, and to pay attention to the cultivation of students' professional skills and language skills.

Our department has established international sister school relations with Shuntian Township University and Jianyang University in Korea. The credits of the two sides are mutually recognized, and projects such as 2+2, 2+ 1+2 can be carried out to exchange international students. Our students can go to these two universities to study for the third year and get the degree certificates issued by these two universities.

The designated internship units are: some companies in Seoul, South Korea designated by Beijing Foreign Exchange Center; Beijing Petrochemical Conference Center; Jingya Catering Group in Beijing, Jinan, Weihai and other places; Taiyuan Overseas Sea; Hangzhou Cross-Strait Catering Group; Taiyuan International Travel Service, Taiyuan Airport International Travel Service, Taiyuan Sunshine Travel Company, Pingyao Max Planck International Travel Service, Taiyuan Friendship Travel Service, etc.

The teaching of foreign languages department combines professional design with professional certificate to meet the needs of students to apply for professional certificate, so that students can obtain the corresponding professional qualification certificate at the same time as the college graduation certificate, which is beneficial to students to improve their own ability and increase their employment weight.

The pass rate of the 20 1 1 student tour guide qualification examination (including the tour guide certificate of Britain, France, Japan and South Korea) of the Department of Tourism Foreign Languages is 69.7%, which is the best level in the history of the Department of Tourism Foreign Languages, far exceeding the average pass rate of the whole province. 20 1 1, the passing rate of tourism English major in public english test system is 90%;

In the past five years, 25 fresh graduates of this department have passed the college entrance examination, that is, the second college entrance examination, and entered undergraduate colleges. The number of undergraduate and even graduate students in Korea has reached 12. Many people in our department have won prizes in Shanxi Province and the National Foreign Language Tour Guide Vocational Skills Competition. [4]

4 teacher editors

There are 260 faculty members, including 59 professors and associate professors, 47 lecturers and 75 double-qualified teachers. Teachers with doctoral and master's degrees account for more than 20% of the total number of teachers, ranking first among similar institutions. Teachers have a reasonable title structure and a high level of education.

Shanxi Tourism Vocational College

Colleges and universities in the province enjoy a good reputation. While strengthening the management of teaching staff, the college has also hired more than 40 famous tourism education experts at home and abroad as visiting professors.

At present, there are more than 5,200 students in the college, and the college provides each student with a variety of continuing education opportunities, including "undergraduate" and a sufficient number of alternative jobs. In Beijing, Tianjin, Shanghai, Nanjing, Xi, Shenzhen, Guangzhou, Dalian, Taiyuan and other places, some five-star hotels were selected as the student practice bases of our college. The college has signed order training agreements with many tourism and related units across the country, and the college is responsible for recommending 100% graduates for employment. For several years in a row, the admission rate of college graduates has exceeded 45%.

5 employment situation editor

The higher comprehensive quality of college graduates has been widely recognized by the society and praised and welcomed by employers. Many outstanding graduates have been employed by China Eastern Airlines Shanxi Branch, Taiyuan Wusu International Airport, Beijing Diaoyutai State Guesthouse, Jinci Hotel, Shandong Jingya Catering Group, Zhuhai CTS Ocean Hot Spring Co., Ltd., Shanghai Pudong Development Bank, China Everbright Bank Taiyuan Branch, Shanxi China International Travel Service, Shanxi Sanjin International Hotel, Shanxi Modern International Travel Service, Shanxi Tourism College New Concept Travel Service, Shanxi Mobile Communications Co., Ltd., Jiangnan Catering Group and many other units.

Overlooking the school

6 Professional Settings Editing

The college has complete professional categories and reasonable structure, giving full play to the mutual supporting advantages of economic, management, law, literature, science, engineering, art and other professional groups. Based on tourism management and hotel management, it is built on tourism English, foreign-related tourism (Japanese, French, Spanish, Korean and Russian), tourism e-commerce, tourism marketing and planning, cultural relics identification and restoration, aviation service and performing arts. The majors of tour guide and hotel management are also listed as talents training majors in Shanxi Province. As of 2006, * * * has set up three-year and two-year specialties: art design (direction of tourism handicraft design and production, direction of jewelry technology and appraisal, direction of advertising design and production), performing arts (direction of song and dance performance, direction of music performance, direction of opera performance), tourism management (direction of scenic spot development and management, direction of tourism environmental protection and management), and tour guide and hotel management (direction of hotel management). Cooking technology and nutrition direction), business management, property management, statistical practice (tourism planning and statistics direction), marketing and planning (tourism direction), engineering cost (engineering cost direction, hotel engineering maintenance and management direction), planning

Shanxi Tourism Vocational College

Computer application technology (tourism information technology direction, computer network technology direction, information and multimedia technology direction), tourism English, foreign-related tourism (Japanese, French, Spanish, Korean, Russian), computerized accounting, international economy and trade, e-commerce (tourism direction), cultural relic identification and restoration, aviation service, legal affairs (legal service direction, judicial assistant direction, legal secretarial direction) *

Among them, the direction of jewelry technology and appraisal is the only jewelry major opened and enrolled in higher vocational colleges in our province, and the number of minority language majors ranks first in the province. The major of technical secondary school mainly offers: tourism service and management, hotel service and management, tour guide, cooking, tourism art, arts and crafts (direction of decoration design, direction of design and production of tourist handicrafts), aviation service, gem identification and processing, computer network technology, computer application technology, computer and peripheral maintenance, accounting, audit affairs, finance, international business, business English, e-commerce, statistics, statistical investigation and information services. The college is based in Shanxi and enrolls students for the whole country. In order to further meet the demand for talents in the rapidly developing tourism industry, strengthen international cooperation and provide broad opportunities for candidates to study abroad and further their studies, the college has conducted extensive exchanges with foreign universities such as Singapore, France and South Korea. At present, it has signed cooperation intentions with the Institute of Advanced Business Languages in the Marne Valley, France and the University of the Marne Valley, France, to run schools at the undergraduate and graduate levels.

7 School-running characteristic editor

The college always adheres to the correct direction of running a school and cultivates advanced applied talents with all-round development in morality, intelligence and physique, solid theoretical foundation and excellent practical skills, which can meet the needs of production, construction, management and service. The college has formed a "trinity" school-running model combining full-time college education, correspondence undergraduate education, skill training and industrialization base education; Formed a "stick to a main line (strong

Adhere to the socialist school-running direction, cultivate advanced applied talents who can meet the needs of front-line work such as production, construction, management and service), grasp two key points (the construction of "double-qualified" higher vocational teachers and the construction of internship and training bases inside and outside the school), highlight three links (enrollment, training and employment), and achieve four alignments (majors are set in the market, courses are set in posts, teaching is emphasized in practice, and talent training is in the future). Achieve two goals (tourism talent distribution center, commanding height of tourism scientific research) and one specialty and many functions (excellent specialty, ability to speak foreign languages, computer operation, ability to be a tour guide and ability to drive a car) ".

According to the statistics of the Employment Guidance Center of Shanxi Provincial Education Department, the employment rate of college graduates reached 92% in 2005, ranking among the best in similar colleges in the province. Many outstanding graduates have been employed by China Eastern Airlines Shanxi Branch, Beijing Diaoyutai State Guesthouse, Jinci Hotel, Shandong Jingya Catering Group, Zhuhai China Travel Service Ocean Hot Spring Co., Ltd., Shanghai Pudong Development Bank, China Everbright Bank Taiyuan Branch, Shanxi China International Travel Service, Shanxi Sanjin International Hotel, Shanxi Mobile Communications Co., Ltd., Ocean World Hotel, Jiangnan Catering Group and many other units. In particular, tourism graduates are in short supply. In 2006, all the graduates majoring in tourism management were employed by employers, and the employment rate reached 100%.

College is based in Shanxi, radiating around, focusing on higher vocational education, giving consideration to training, for tourism and economy.

Landscape of Shanxi Tourism Vocational College (20 photos)

The construction and cultivation of advanced applied talents have formed the school spirit of "respecting morality, cultivating oneself and being diligent and innovative", the teaching style of "teaching by example, teaching by example and inspiring" and the study style of "being witty, persistent, seeking and forging ahead".

8 department introduction editor

Department of Tourism Culture and Art

It is a characteristic department of the key construction of the hospital. At present, there are eight majors: cultural relic identification and restoration, aviation service, performing arts, gem identification and processing, advertising design and production, tourism handicraft design and production, decoration design, jewelry technology and identification. With distinctive professional characteristics, accurate positioning and broad employment prospects.

Department of tourism management

It is the earliest tourism department in the college, with more than 300 students 1.300, and it is also the largest department in the college. There are five majors: tourism management, tour guide, scenic spot development and management, hotel management, cooking technology and nutrition. Our department has long paid attention to specialty construction, curriculum construction, and the concept of Industry-University-Research's integration in running schools, and to the cultivation of students' practical operation ability and comprehensive quality. The department has mature disciplines and strong faculty. He has accumulated rich experience and strength in running a school, and usually pays attention to capturing the most cutting-edge information.

Innovating the concept of running a school, strengthening exchanges with domestic and foreign tourism colleges, tourism enterprises and institutions (travel agencies, hotels, scenic spots) and tourism research institutes, forming a very stable business contact, laying a good foundation for teacher-student exchanges, student internships and scientific research, and opening up employment channels for graduates.

Department of Tourism Foreign Languages

Have a strong sense of responsibility, high professional quality and dynamic teachers and management team. Full-time teachers 14, part-time teachers 10. Among them, there are 5 associate professors, 1 lecturer 10, 3 masters and 2 returned students. There are 3 foreign teachers and 4 professors of minority languages.

tour guide

Cultivate senior tour guides with all-round moral, intellectual and physical development, profound historical and cultural literacy, familiarity with basic tourism knowledge and skills, good foreign language proficiency, strong explanation ability and good service awareness. This major strictly abides by the post-oriented curriculum, so that students' professional knowledge is consistent with reality and they can get employment at zero distance. Graduates are mainly oriented to international institutions, engaged in outbound tour leader, planning, full escort, marketing, management and other work. The college is responsible for contacting employment units, and the industry has high income.

hotel management

Cultivate all-round development of morality, intelligence and physique, be familiar with modern hotel management theory and technology, and have a strong sense of modern service. After graduation, the demand for middle-level department managers and industry talents such as lobby managers, catering managers and housekeeping managers in three-star hotels and above is in short supply, so graduates need to book in advance and get employment.

hotel management

Good environment, high income and excellent working conditions. Employment is mainly for big cities such as Beijing, Shanghai, Tianjin, Qingdao, Wuxi and Nanjing.

Tourism English: cultivate all-round development of morality, intelligence and physique, engage in English language exchange in tourism and foreign affairs activities, and have strong cooperation ability, adaptability and pioneering spirit; At the same time, it has good psychological quality, professional quality and high-quality modern English advanced applied talents. Main courses: Tourism English, General Situation of Britain and America, Introduction to Tourism, Tourism Geography of China, Tourism Culture, Tourism Marketing, Policies, Regulations and Professional Ethics, Computer Application Foundation, Tour Guide Foundation, Tour Guide Business, Etiquette and Body Training, Public Relations, Music Appreciation and Simulated Tour Guide on the Spot.

legal department

Founded in 1985, it is the first vocational college in the province to offer economic and legal affairs, and it is also one of the first departments in the province to recruit three-year legal students from higher vocational colleges. In the past 20 years, the specialty construction of law department has always been at the forefront of similar colleges (departments), forming a mature school-running concept and model. In many aspects, it represents the advanced level of similar majors in similar colleges and universities in Shanxi Province and even the whole country, and plays a key role in demonstrating similar majors in similar colleges and universities in the province. Since its establishment, the Department has sent more than 2,000 qualified graduates to the society.

Department of Economic Management

Founded in 1984, it is one of the early departments of the school. At present, there are 0/4 professional teachers, including 8 associate professors, 6 lecturers, 3 masters and 6 double-qualified teachers. Most of them are young and middle-aged backbone teachers who have been engaged in teaching for a long time. They have rich teaching experience, strong teaching demonstration ability, high scientific research level and novel knowledge structure. The Department of Economics and Management has a simulation training center and a statistical investigation and consultation center on campus. Outside the school, there are Shanxi Statistics Bureau, Taiyuan Statistics Bureau, Shanxi Jiansi Company and Shanxi Haisheng Engineering Cost Consulting Co., Ltd..

Meetings and activities of Shanxi Tourism Vocational College (1 1)

Division, Shanxi Hongtu Construction Engineering Co., Ltd. Third Branch, Meitehao Chain Supermarket and other professional practice bases. Students' graduation practice and classroom study can be arranged scientifically, reasonably and orderly every year, which realizes the organic combination of production, learning and research and ensures that students can work at zero distance after graduation. In the past 20 years, * * * has trained 37 12 graduates, and the employment rate of graduates has reached 99.3%. The employment destinations of graduates are mainly government departments, institutions, social organizations, joint ventures, foreign-funded enterprises, private enterprises and other units.

Department of International Economics and Trade

Established in 1987. 19 in the process of construction and development, we have always adhered to the school-running philosophy of "strict management, education-oriented, honest service and quality win", and formed a unique professional talent training model of "having the ability to find employment, having the ability to start a business, having the hope of further study and having a foundation for development". 19 Up to now, the Department of International Trade has trained more than 3,000 senior practical talents for Shanxi and even the whole country. There are 26 classes with 126 1 student. Graduates are distributed in administrative institutions and foreign trade, banks, supermarkets and other enterprises inside and outside the province, and have made outstanding achievements in their respective posts, which have been well received by all walks of life. The Department of International Trade has a perfect management system, a mature professional training plan, a complete simulated practice place and a high-quality teaching staff. Among the full-time teachers, associate professors account for 50% and graduate students account for 65%. Professional teachers not only have high theoretical level, but also have rich practical experience. Double-qualified teachers account for more than 80% of the total number of teachers. Teachers not only have the technical titles of teachers, but also include certified public accountants, accountants, statisticians, economists, tax agents, international business engineers, business management consultants and other professional titles.

Department of Computer Science

Founded in 1984, it is the first computer major of its kind in the province. After more than 20 years' development, all the teachers in the Computer Department are United and Qi Xin is working together. According to the guiding ideology of "based in Taiyuan, serving Shanxi and going to the whole country", they pay close attention to the construction of disciplines, teachers and laboratories, pay close attention to all aspects of teaching, and arrange students' classroom teaching and practical skills training scientifically, reasonably and orderly.

, has accumulated rich teaching experience. The specialty construction and curriculum setting should meet the post requirements of the specialty as much as possible, "set the specialty according to the market and train talents according to the post", highlight the practical teaching link and emphasize the practical ability. In the teaching system, new knowledge, new technology, new technology and new methods are embodied as much as possible, and efforts are made on "characteristics", "novelty" and "occupation", which has achieved good school-running results.

Public course teaching department

Founded in 1984 (formerly the teaching and research section of basic courses), it consists of political theory teaching and research section, physics and chemistry teaching and research section, mathematics teaching and research section and physical education teaching and research section. There are 23 full-time teachers, including associate professor 10, 7 lecturers, 4 lecturers and 2 teaching assistants. The teaching department offers public basic courses for all majors in the hospital. The Political Theory Teaching and Research Section offers courses: principles of Marxist philosophy, principles of Marxist political economy, introduction to Deng Xiaoping Theory and Theory of Three Represents, ideological and moral cultivation, legal basis, philosophical basis, economic basis, professional ethics and employment guidance, western economics, world history, etc. Mathematics teaching and research section offers courses: advanced mathematics, linear algebra and linear programming, mathematical statistics, mathematics, discrete mathematics, operational research, applied mathematics, etc.

overseas travel

Cultivate advanced applied talents who have a solid foundation in small languages and can meet the needs of tour guides and foreign affairs activities in listening, speaking, reading, writing and translation. After graduation, students engage in foreign-related tourism and management in tourism enterprises and institutions and tourism industry associations, and engage in translation work in Africa with the national medical team. Main professional direction: tourism Japanese, French and Korean.

Identification and restoration of cultural relics

Cultural relics identification and restoration activities

Cultivate advanced applied talents with all-round moral, intellectual and physical development, a certain historical and cultural foundation, systematic knowledge of cultural relics identification, protection and restoration, and professional knowledge and practical skills in tourism. After graduation, students can engage in cultural relics management in national tourism administrative departments, enterprises and institutions, and cultural relics management departments; As a cultural relic guide in various tourist areas and museums; Engaged in the protection of cultural relics in the national cultural relics management department and tourist attractions. Main courses: China history, cultural relics foundation, identification foundation, Shang and Zhou ancient philology, basic theory of cultural relics protection, China ancient culture, appreciation and protection of ancient buildings in China, history of China painting and calligraphy, edition identification and book collection, ancient Chinese coins, Chinese bronzes, China ceramics, introduction to tourism, foundation and practice of tour guides, development and protection of cultural relics tourism resources, etc.

Advertising design and production

Cultivate and master the basic theories and methods of advertising and marketing communication, be familiar with the actual process of advertising operation, and have the ability of advertising planning, design and production.

Shanxi Tourism Vocational College

enterprise management

Business administration takes business planning as its professional direction, based on the actual needs of society, cultivates all-round development of morality, intelligence and physique, analyzes and grasps market information and trends by using market research and forecasting technology, scientifically formulates business decision-making plans, and provides senior applied talents with business planning and consulting services for various enterprises and institutions. Business planning major is a new major established in view of the serious shortage of business planning talents in China. It is predicted that the annual demand for business planning talents in China is 600,000. Therefore, the prospect of engaging in business planning and consulting services in various enterprises and institutions is broader, which provides a lot of opportunities for the employment of such talents. In June, 2005165438+in June, 2006 10 and May, the students of our college took the junior business planner examination organized by the Ministry of Personnel, and the passing rate was 100%. Main courses: consumer behavior analysis, market survey and forecast, enterprise statistical evaluation and diagnosis, introduction to enterprise management, human resource management, marketing, investment economics, logistics management, enterprise strategic management, enterprise planning, e-commerce, advertising, business negotiation, public relations, marketing planning, international trade, finance, western economics and business English.

E-commerce (Tourism Direction) In order to adapt to the rapid development of the Internet economy and meet the social demand for electronic skilled talents in tourism, commerce and other industries, e-commerce majors cultivate high-quality skilled talents who fully grasp the basic theoretical knowledge and skills of tourism, commerce, management and modern information technology. Graduates of this major have the ability to skillfully operate and manage tourism and business enterprises by using the Internet, mainly engaged in the application and management of e-commerce and the updating and maintenance of websites and webpages. Main courses: introduction to tourism, network marketing, introduction to tourism e-commerce, tourism marketing, tourism financial management, tourism management information system, web page design and production, VF, travel agency management, hotel service and management, international trade principles and practices, e-commerce English, e-commerce case analysis (mainly in tourism and foreign trade industries), e-commerce laws and regulations, management principles, etc.

accounting computerization

Cultivate the basic theories and methods necessary for accounting professional posts, be familiar with relevant financial policies, laws and regulations, and have advanced applied talents with accounting operation skills, enterprise financial management ability and computer application ability. Graduates of this major are mainly oriented to financial management, accounting, statistics and other management work of enterprises and institutions, as well as auditing and consulting work of accounting firms. Professional main courses: basic accounting, financial accounting, cost accounting, management accounting, auditing foundation, financial management, computer application, tax law, accounting law, monetary banking, accounting for government and non-profit organizations, accounting English, comprehensive simulation practice, accounting computerization, and application of general accounting software.

Marketing and planning

After graduation, I can engage in counter sales, business representatives, customer management, marketing planning, market development, advertising planning, business negotiations, public relations planning and other work in major travel agencies, hotels, hotels and various industrial and commercial enterprises. After China's entry into WTO, the market demand for marketing planning talents will greatly increase. Although there are some marketing talents, there is a serious shortage of senior marketing planners.

Major courses: introduction to tourism, tourism economics, enterprise strategic management, introduction to enterprise management, tourism marketing, commodity science, consumer behavior analysis, market investigation and prediction, market development planning, enterprise planning, business negotiation skills, modern marketing skills, advertising planning, public relations, marketing planning practice, e-commerce, and online marketing.

Honorary editor of nine colleges

The college's achievements have been widely recognized by the society, and it has been awarded as "Shanxi Demonstration Unit" by the provincial Party Committee and the provincial government, "Civilized Unit Demonstration Unit" by the Provincial Working Committee, "Provincial Civilized School" by the Provincial Department of Education, "Collective First Class Merit" by the Shanxi Provincial Labor Competition Committee, and "Safe Construction Demonstration Unit" by the Provincial Committee for Comprehensive Management of Social Security. 1998-2008