What does the Lijiang River Lv Wen mean?

Lijiang cultural tourism refers to Lijiang tourism and cultural exchange activities. Lijiang, located in the northwest of Yunnan Province, is one of the famous historical and cultural cities in China and is called "Venice of the East". Lijiang has a splendid historical and cultural heritage and rich ethnic customs, attracting a large number of tourists to visit. Therefore, "Lijiang Cultural Travel" has also become the epitome and symbol of Lijiang tourism and cultural exchange.

The characteristics and charm of Lijiang cultural tourism are mainly manifested in Lijiang's unique ancient city, ancient town and national culture. Old Town of Lijiang is a well-preserved ancient city of Ming and Qing Dynasties, with high historical and cultural value and tourism appreciation value. Shuhe Ancient Town, Yulong Snow Mountain and Lashihai are also important scenic spots for cultural tourism in Lijiang. In addition, the unique charm of Lijiang national culture also attracts tourists. Lijiang is a multi-ethnic community, mainly including Naxi, Yi, Bai and Tibetan. These ethnic groups have created a variety of cultural forms, including traditional folk houses, artistic performances, handicrafts and so on.

Developing Lijiang cultural tourism can not only promote the development of Lijiang tourism and cultural exchange, but also promote the prosperity of local economy and cultural inheritance. Lijiang tourism is the most important industry in Lijiang, occupying a basic position, and tourism revenue has become an important source of Lijiang's financial revenue. At the same time, developing Lijiang cultural tourism can promote Lijiang local culture and national culture, and enhance Lijiang's popularity and influence at home and abroad. Therefore, strengthening the expansion and innovation of Lijiang cultural tourism is of great significance for realizing sustainable development and cultural self-confidence.