Can driving a luxury car in front of the hotel really promote this hotel?

Of course, this is a brand promotion effect. The more luxury cars there are, people will subconsciously think that this hotel is very upscale. Then why?

1. The visual experience makes people feel very comfortable. In front of luxury hotels such as Hilton Hotel and Sheraton Hotel, you can often see black cars flashing silver. If someone wants to get on the bus, the door will open gracefully and automatically. When the pedal is slowly extended, the light beam on the side of the car will flash a starlight on the door, which makes people feel luxurious but not low-key, with a hint of silence in nobility.

2. curiosity. Rolls-Royce and Lamborghini parked in front of a five-star hotel in Suzhou. For Suzhou, a new first-tier city, car owners are also very successful in the local area. Hurricane Lamborghini has not been licensed. At present, the entry price of Lamborghini is $2.99 million. Black is Rolls-Royce Gust, with an initial price of $465,438 +0.9 million. We are all eager for success, so when a luxury car stops at the gate of the hotel, we all want to see the identity of the owner, as if we can learn something from the owner.

3. Celebrity effect. Hubei's license plate, the number 8 at the beginning of E A, WD is Wanda's initials, followed by 88, followed by E8WD88 and E9WD88. All the cars are not black, not dark brown, and the 8WD88 in the east has also sat down. When Wang Sicong arrives in Wuhan, Wang Sicong will use the hotel's flying car every time he comes to Wuhan. This car is usually used to receive VIPs. You can rent more 1000 yuan if you have money. Wang Sicong is 8WD88. People have higher requirements for hotels, so the hotels they are willing to choose should be better, which is a typical celebrity effect.

Parking a luxury car in front of the hotel is a commercial means, which gives people a feeling that the hotel is very high-grade and luxurious, so as to attract more people to stay.