Traditional Culture Encyclopedia - Hotel reservation - What is a state-run hotel?
What is a state-run hotel?
State-run, pronounced guóyíng, is a Chinese word, which refers to the state, belonging to the state government, managed or advocated by the state government. [National; State-run; State-run]? Of, belonging to, managed by, or advocated by a national government. Examples: state-owned enterprises, state-owned businesses, state-owned industries and state-owned farms.
Extended data:
Other related: From a macro perspective, the hotel has the following main problems:
1) The regional development is unbalanced, which is mainly manifested in the high quality in the east and the low quality in the west. Accommodation facilities and operating income in the eastern region are significantly higher than those in the central and western regions.
2) The hotel industrial structure is unreasonable, which is mainly manifested in two big hotels and one small one, that is, the proportion of state-owned hotels and medium-and high-end hotels is large, and the proportion of budget hotels is small.
3) The operating performance of hotels is uneven, which mainly shows that the benefits of foreign-funded and Hong Kong, Macao and Taiwan joint-venture hotels are significantly higher than other types of hotels, and large hotels are higher than small hotels. At the same time, due to economies of scale, there is a positive correlation between the number of hotel rooms and operating income.
4) The degree of internationalization is low, which mainly shows that the international competitiveness of China hotels is relatively weak, the benefits of regional brands are not good, and hotels rank lower in the world.
From a microscopic point of view, the main problems are:
1) pays more attention to hardware than software, and the service quality needs to be improved;
2) One-sided pursuit of "complete supporting facilities", the brand lacks characteristics and personality;
3) Emphasis on promotion, light on marketing, light on external promotion and light on internal promotion;
4) Pay more attention to service training than management training, skill training and quality improvement.
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