What is the prospect of investing in theme hotels in Xi 'an?

In recent years, with the upgrading of consumption, some people are tired of the sameness of chain hotels and begin to pursue a more personalized accommodation experience. Boutique hotels are just a niche, personalized and fashionable hotel group, so staying in boutique hotels has become an important leisure travel mode for them.

Driven by the demand, domestic boutique hotels are developing very rapidly, and the number of hotels is increasing geometrically. According to the data of Foresight Industry Research Institute's Foresight China Boutique Hotel Industry Development Forecast and Investment Strategic Planning Analysis Report, the number of domestic boutique hotels has reached more than 200, mainly concentrated in economically developed coastal cities such as Shanghai, Beijing and Shenzhen and famous tourist attractions such as Lijiang.

In addition, judging from the booking situation of Ctrip, Tongcheng and other travel networks, boutique hotels are quietly becoming an important market segment in China's fast-growing high-end hotel market, and there has been a market blowout. Ctrip's data shows that the number of domestic boutique hotels has increased by at least 200% in the last three years.