Karen Mok's "Yuwen Room" was auctioned at a reserve price of 8,800 yuan per night. Why can stars sell at high prices?

This is the legendary star welfare, the marketing behavior of selling at high prices under the banner of stars.

Recently, Hong Kong actress Karen Mok gave a concert in Enshi, Hubei. After some comparison, she chose the local famous Ruiheng Hotel, which should be problematic.

But what I didn't expect was that after the concert in Karen Mok, Ruiheng Hotel actually organized an auction marketing activity, claiming that disposable goods, such as bedding in the room where the female star slept and used towels in the bathroom, could be taken away.

"I am still warm and fragrant, waiting for you tonight!" This poster with a very obvious provocative meaning even publicly stated that the starting price is 8,800 yuan, and 500 yuan will not be capped every time the price is increased.

Ordinary rooms are hundreds of nights at most, and the taller ones are only 1000. However, it is shocking that the room of Ruiheng Hotel was auctioned at a price of 8800 yuan a night, just because the goddess Mo lived here, because she brought the aura of the goddess.

Why can the rooms where celebrities have lived be so expensive? This may be because stars have their own aura. Ordinary people always have a yearning for stars, and there are many rich people, so they are willing to experience at a high price.

Therefore, more and more people begin to carry out unlimited marketing. This practice of Ruixiang International Hotel is obviously a bit vulgar, and it also violates Karen Mok's rights of portrait, reputation and privacy.

This practice should be stopped as soon as possible. If everyone uses star marketing without a bottom line like Ruiheng Hotel, then there may be more eye-catching marketing in the future, and the privacy of stars will not be guaranteed at all.