Wrigley tile 2020 new product launch conference ended successfully, anti-slip safety+storm!

On July 12, 2020, the new product launch conference of Wrigley Ceramic Tiles 2020 with the theme of "stripe unlimited security escort" was held in Sofitel Louvre.

Mr. Chairman and General Manager of Wrigley Home Group, Ms. Huo, Director and Deputy General Manager of Wrigley Home Group, Mr. Lu Jinhui, General Manager of Ceramic Division, Mr. Cheng Zhen, General Manager of Ceramic Client Department, Mr. Gong Chuxiong, President of Guangdong Ceramic Association, Ms. Netease Home National Editor-in-Chief, Mr. Tomson Kenwen Creative Art Group Executive Director and Design Director, and

* * * Create the future and grasp new trends.

Speech by Lu Jinhui, Deputy General Manager of Arrow Home Group

Lu Jinhui, deputy general manager of Wrigley Home Group, delivered a speech, saying that in 2020, Wrigley tiles will integrate more safety materials and technologies into tiles on the basis of the original research and development experience of non-slip tiles, carry out functional superposition, protect safety in multiple dimensions, and provide users with non-slip safety+whole house solutions. Wrigley anti-slip safety+is by far the most comprehensive ceramic tile in function and technology. It perfectly combines safety materials, product technology and functional design, and brings five functions for users' home environment, such as anti-slip safety, formaldehyde degradation, soft light protection, antibacterial and easy cleaning, and ammonia purification.

I hope that the anti-slip safety+whole house solution of Wrigley tiles can really solve all kinds of safety hazards in the whole house for customers, and Wrigley tiles will become the tiles that users really like!

Arrow anti-slip safety+,rest assured that the home is safe.

Wrigley infinite line is big, and the line is unbounded.

Wrigley moonstone series, five designs meet the demand.

The pursuit of quality life does not stop there.

Cheng Zhen, general manager of the ceramic tile division of Wrigley Home Group, has always been the starting point and initial intention of Wrigley ceramic products, bringing new products to share, pursuing smarter and more temperature products and letting more people experience the beauty of home life. Mr. Cheng gave a detailed explanation on the product strategy and brand strategy of Wrigley tiles in 2020, and expounded the brand advantages of Wrigley functional tiles from the aspects of market industry trends, terminal consumption feedback and environmental protection. We will launch a new series of products in the summer of 2020-fashion big board series, gold-plated phantom series, moonlight rock series, anti-skid safety+whole house solution.

New video unlimited creation

The new video more intuitively conveys infinite creation, extreme details and humanistic care, which is the ultimate thinking of Wrigley products, with a sense of value, quality, function, internationality, science and technology and humanity; Wrigley's smart lifestyle is to give his family more sense of security, comfort and good feelings; Wrigley's mission is to improve the quality of human life at home.

Brand-new products are different.

Arrow tile 900x 1800mm infinite strip

Wenla Blue Mountain, Arctic Grey, Snow Mountain Silver Fox, Manasbai

Wrigley 600x 1200mm soft glaze-moonstone series

Wrigley 600x1200mm textured stone gold-plated phantom series.

Wrigley 900x 1800mm series infinite continuous pattern board, inspired by natural fashion, breaks the inherent thinking of the board in home decoration, makes the space infinitely extended, and also brings the natural beauty that breaks through the boundary, extending an infinitely beautiful experience for modern life.

Wrigley 600x 1200mm soft light stone-moonstone series, Wrigley design team collected the elements of the moon for creative design, and the texture is like the surface texture of the moon, criss-crossing; Color is like the natural change of the moon, with shades; The light feels like the warmth and softness of moonlight, like a dream.

Wrigley 600x 1200mm textured stone-gold-plated phantom series, created by the design team, is inspired by only two gold-plated Rolls-Royce phantoms in the world, which continues its dignity, luxury, texture and luster and shows the unique beauty of dynamic light and shadow.

The five functional products of "anti-skid safety+"have the functions of deodorizing and antibacterial on the basis of anti-skid, forming four new 6-in-6 1 high-grade gray tiles.

Multi-dimensional angle * * * words "anti-skid safety+"

Hoan Tran, President of Guangdong Ceramic Association.

Hoan Tran, president of Guangdong Ceramic Association, said that in July 20 19, Wrigley Tiles, together with Netease Home and Guangdong Ceramic Association, established the Anti-skid Safety Research Institute and published the White Paper on Anti-skid Safety to guide consumers to pay attention to "home safety" and "public environmental safety".

Today, under the new situation, Wrigley Ceramic Tiles innovatively put forward the product strategy of "anti-skid safety+whole house solution", which not only further improved on the basis of anti-skid safety research, but also took the lead in initiating and paying attention to the new topic of "anti-skid safety+",which linked consumers' anti-skid safety needs with space quality needs, which is worthy of praise and affirmation and a new contribution of great significance to the industry!

Hu Yanli, editor-in-chief of Netease Home.

Hu Yanli, editor-in-chief of Netease Home, shared the theme of "Reconstructing Enterprise Competitiveness in the Second Half of Home". With the acceleration of the epidemic, the differentiation of the industry shuffling industry is prominent, the real estate structure changes, consumers iterate, the channel efficiency weakens, and the enterprise organization efficiency is low. The market has entered the integration period of the internal strength of competitive enterprises. Editor-in-chief Hu shared the top ten trends in the home furnishing industry, especially emphasizing that the key to enterprise competition lies in the leadership in cognition, strategy and action!

Where's Don? Xie Yingkai, Executive Director of Ken Wen Creative Group

Xie Yingkai, executive director and design director of Tangwuchen Kenwen Creative Art Group, shared "Design Heals Life" with us. He said that design heals life and can bring people closer to trust. He has been trying to make people's living and business space warmer with a healing attitude! The starting point and initial intention of Wrigley tiles is to pursue smarter and more temperature-sensitive products, so that more people can experience the beauty of home life.

Launching ceremony of Arrow tile new product launch conference

The launching ceremony of Wrigley Ceramic 2020 Summer New Product Launch Conference was jointly launched by Xie Yuerong, Chairman and General Manager of Wrigley Home Group, Xie Wei, Deputy General Manager of Wrigley Home Group, Lu Jinhui, General Manager of Wrigley Home Group's Ceramic Business Department, Cheng Zhen, General Manager of Wrigley Home Group's Ceramic Client Department, Gong Chuxiong, President of Guangdong Ceramic Association, Hu Yanli, National Editor-in-Chief of Netease Home, and Mr. Tang Chuangyi Group's Executive Director and Design Director. Once again,

Order new products and grasp new trends.

Wrigley tiles will make breakthroughs in product design, exhibition design, marketing design, whole network marketing and other aspects to promote the development of the brand, increase the brand power and communication power in the country, and push the brand to a new height and a new future. After the new products were put on the market in summer, the dealers, led by Wrigley Home Group, went to the exhibition hall of Wrigley Tile Headquarters to visit the new products in the exhibition hall. Wrigley tiles keep up with the trend, absorb the demand ideas of the terminal in time, and continue to move in a better direction.

Based on quality and driven by innovation, it is the initial intention of Wrigley tiles to create an ideal home for every family and provide consumers with environmentally friendly and healthy home solutions. In the future, Wrigley will continue to innovate, with the brand idea of "Wrigley home, life wisdom", to provide more users with the enjoyment of quality and taste, to persist in improving people's quality of life and to innovate people's smart living space.