Traditional Culture Encyclopedia - Hotel reservation - Sanlitun Taikooli was renamed.

Sanlitun Taikooli was renamed.

20 13 On April 26th, Swire Property announced that Sanlitun Village in Beijing was officially renamed as "Sanlitun Taikooli" and a new logo was launched.

Taikooli in Sanlitun, which opened in 2008, is the first commercial complex of Swire Property in China, including the first Swire Hotel Royal House under the company. The building complex covers an area of136,000 square meters. The latest well-known brands include MiuMiu's flagship store in Asia, M.A.C' s largest flagship store in China, and I.TBeijingMarket's largest store in Beijing.

Sanlitun village has been successfully operated for five years and has become one of the most famous fashion landmarks in Beijing. Renaming is regarded as a brand integration action of Swire Property. Bai Deli, CEO of Swire Real Estate (China), said, "Sanlitun Taikooli, Guangzhou taikoo hui, Hongkong Taikoo Plaza and Taikoo City Center are well-known successful commercial projects. The name of the new project confirms the successful operation of Swire Property in Sanlitun Project. Bai Deli believes that the new name "Sanlitun Taikooli" can not only enhance the recognition of Swire Real Estate brand at home and abroad, but also has the potential for extensive development in the mainland market of China.