What is Taobao 88 member? What are the exclusive benefits?

Who are the members of Taobao 88? What are the special benefits? Alibaba announced that it will upgrade the original Taobao and Tmall members to 88 members. At the same time, August 8 every year has become 88 member days, indicating that ant ecology has been fully adopted.

According to the purchase amount, purchase frequency, communication, credit and other behaviors of users in Taobao, Tmall, Feizhu, Taobao and other ant commercial platforms 12 months, the membership system comprehensively calculates the gold rush of each member.

On the 8th of every month, you can see your naughty value, know your ranking in the 88 member system, and get corresponding benefits. Users can see their Taobao value through the mobile phone Taobao My Taobao-Member Center.

It is reported that ants will break the one-size-fits-all welfare in the future and provide personalized rights and services for different types of members.

According to the previous official disclosure, consumers with naughty value exceeding 2500 points have the opportunity to be invited to become members of APASS. APASS members are the people who consume the most in the ant membership system. Their special right is to click to call the account manager and enjoy one-on-one service from the account manager when necessary.

Svip with a score of 1000 is also rich in rights and interests. For example, if you stay in a five-star hotel, you can get a free return once a week and get a return guarantee card directly from the member center.

/kloc-ordinary members below 0/000 should pay attention to creating surprises. For example, when the Gold Rush is updated on the 8th of each month, if the score reaches a certain value, they will get the rights enjoyed by higher-level members.

In the new 88 member plan, Alibaba has concentrated the strength of the whole group, contacted many famous brands at home and abroad, and concentrated resources to provide benefits for members who are willing to enjoy * * *, with high credit and loyalty. Starting today, you can know your ranking in Alibaba's 88 member system by opening Taobao on the 8th of every month, check your naughty value and get corresponding special benefits.