Traditional Culture Encyclopedia - Hotel reservation - What issues should we pay attention to when placing shelves in convenience stores? Which convenience store shelf manufacturer is the best?

What issues should we pay attention to when placing shelves in convenience stores? Which convenience store shelf manufacturer is the best?

First, the convenience store should have clear functional areas. Bianfa recommends that you arrange the shelves according to the area

Although the space of convenience stores is generally very small, although the mahjong Small and well-equipped. A complete convenience store should include food area, daily necessities area, cashier area, leisure area, beverage area and other common areas. The location and function of each area are different, and shelves need to be selected and placed according to specific display needs.

Second, we can standardize the placement of the shelves according to the specific attributes of the goods

Many store owners know that goods should be displayed in areas, but they do not know that each area The products have many different attributes. If they are not arranged according to the attributes, the product display will be messy and disorganized for customers, making it inconvenient to purchase. Good shelf placement needs to achieve the following effects: 1. Meet customers’ needs for quick shopping. 2. Stimulate customers’ potential purchasing desire. 3. The entire space gives customers a sense of peace of mind and comfort, allowing them to enjoy the shopping experience.

Third, based on the shopping experience, the shelves are laid out based on the principle of easy viewing and easy selection

Convenience stores are located in communities with a large daily flow of people, and people are willing to choose convenience. Because shopping is convenient and fast, convenience store shelves should be placed with priority to meet customers' needs for quick shopping. Therefore, those commonly used hot-selling products (water, drinks, paper towels, tobacco and alcohol, etc.) should be placed in the most eye-catching position at the door, and those goods that are not commonly sold should be placed in the corner of the store, making rational use of every corner of the convenience store. Divide space.

Fourth, lay out convenience store shelves based on reasonable ventilation and lighting

The space of convenience stores is relatively small. If ventilation and lighting are not considered, it will easily lead to bad stores. experience, such as (many products cannot be seen clearly, there is an odor in the store, the products deteriorate in advance, etc.), so the layout must be reasonably carried out according to the location of the store and the angle of the sun. Island shelves in convenience stores occupy a large area. Generally, they should be placed in the central area. Large goods should not be placed near lighting. If the store can be properly ventilated, every important location can be illuminated. Improve customer shopping experience.

Fifth, special display of local products

Convenience stores now not only meet the shopping needs of daily necessities, but also have many special products specially prepared for out-of-town customers. , these products should be placed in eye-catching places to attract customers and make them want to buy.

Sixth, convenience store shelves need to be adjusted according to different seasons

Convenience store products should be displayed differently in each season. Through the seasonality of the shelves, Adjust to show customers different products and shopping experiences in different seasons.