Traditional Culture Encyclopedia - Hotel reservation - How much does the wine agent need?

How much does the wine agent need?

Easy-to-sell circulation brands need a lot of money, mainly the company's qualifications, such as operating time, annual sales, channel laying, registered capital, etc., which are strictly assessed, such as Penfolds and the like. It is often not a matter of money to get the general authority of the region. Of course, if it is only a secondary agent, as long as the minimum order quantity is met, the general circulation brand can order hundreds of thousands at a time. However, with such a small total order discount, the market price of circulation brands is generally transparent, so the sales profit will be very low.

The threshold of imported wine that is not easy to sell is so low that as long as you have hundreds of thousands of funds, you can directly contact the representatives of wine merchants in France or Europe to buy a container of wine (about 12000- 14000 bottles), and the duty-paid cost of each bottle may be as low as 1.5- 1.8 euros. So the cost of a container plus transportation tariff is 20,000 euros.

If you feel that opening a franchise store requires many styles, you can find an agent to piece it together. Generally speaking, the minimum shipment quantity must be at least 200 cases (2400 bottles) or more to get the discount. If the duty-paid cost of a group of wine importers is 15 yuan, then they may earn 20%-30% profit, then the agent's delivery cost is 18- 19.5 yuan, and 3,000 bottles are more than 50,000 yuan. This is the capital requirement of the institution.