Traditional Culture Encyclopedia - Hotel reservation - What about the billionaire who paid down payment to hundreds of employees after bankruptcy and raised funds for treatment?
What about the billionaire who paid down payment to hundreds of employees after bankruptcy and raised funds for treatment?
First, the two brothers decided to start a business together.
Guo Jiafu was born in an ordinary family in Chongqing. Besides Guo Jiafu, there are three brothers in the family. Although there are many boys and heavy burdens at home, the fourth son Guo Jiafu is very sensible. He always follows his parents and helps them with farm work. I helped my parents farm and chop wood at an early age and never let them worry. When he grew up, Guo Jiafu decided to find a job in order to reduce the pressure at home. However, at that time, the job of foot bath teacher was very profitable, and Guo Jiafu wanted to try this job. He started as a small foot bath teacher, from massage techniques to the use of health care equipment, from the intensity of massage to receiving guests, and has become an excellent foot bath teacher in a few years.
Guo Jiafu, who has a business sense in Ming Rui, thinks that the pedicure industry is a big market and has not been developed too much, so he discussed with his brother and sister-in-law who are also in a pedicure shop to open their own pedicure shop. Sister-in-law was very supportive of Guo Jiafu's choice, so she invited two other brothers to start her own business empire together.
Second, disagreement and separation.
In this way, four brothers rented a small house and opened their own foot bath shop. At first, their business was very difficult. In order to improve their popularity, they go out to advertise in cold weather and often go out early and come back late for the business in the store. Hard work will pay off. With exquisite pedicure technology and unremitting publicity, many customers patronize their stores.
On one occasion, several customers felt very hot, but due to lack of funds, there was no air conditioning in the store. But in order to take care of customers' emotions, Guo Jiafu picked up a fan and shook it to let customers enjoy the cool. This makes customers very moved and actively promotes it. As a result, the business of small shops is getting more and more popular. In just a few years, they opened more than 50 branches. With more and more stores, Sister-in-law and He have different business ideas. Sister-in-law thinks that every store should be done slowly and steadily, but Guo Jiafu, who has tasted the sweetness, wants to make the store bigger and improve his influence. They decided to go their separate ways and start their own business.
Third, enterprise failure, financing treatment.
After the separation, Guo Jiafu insisted on his own entrepreneurial philosophy and founded "the family is rich and the overseas Chinese are rich". In order to better develop his own storefront, he personally selected pedicure therapists in the storefront for training. Each pedicure therapist Guo Jiafu will personally point out the technical deficiencies and deviations, and the strength and techniques of massage will also be taught. In order to ensure that every customer who enters the store can get the best service. Moreover, Guo Jiafu enthusiastically provides accommodation and catering for every employee to ensure their daily life. On the other hand, Guo Jiafu quickly recruited franchisees. With his unique entrepreneurial model, his business is booming and his worth is as high as tens of billions.
In order to thank these employees for their efforts, he paid off hundreds of river view rooms at one time and gave them to hundreds of employees. He also bought a Porsche for the vice president of 12. In this way, a generous boss listened to the people around him, but he didn't know that this person was setting him up for his own benefit. Guo Jiafu, eager for success, went public early, and the diamond shop that invested heavily lost a lot of money because of poor management. Unwilling to fail, Guo Jiafu borrowed huge sums of money from a number of private enterprises to open hotels. However, because of too much debt, the previous store's capital turnover was difficult. In desperation, Guo Jiafu could only sell his headquarters and declare bankruptcy.
After years of work, Guo Jiafu's health has already appeared problems. He often coughs and his face is rather haggard. However, in one examination, the liver cirrhosis was found in the late stage. However, at this time, he was heavily in debt and had no money to treat the disease. He has no choice but to raise money to treat the disease and wait for social assistance.
Four. abstract
Today, Guo Jiafu has successfully found a matching liver, and the transplant operation is also very successful. After the successful operation, he decided to make a comeback. The three brothers also actively helped him pay his debts. The family once again embarked on the road of foot bath. In the face of difficulties, we should all be like Guo Jiafu. Although there is fog ahead, we will succeed as long as we dare to face and challenge.
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