Why is it difficult to find a high-end homestay in Shandong for 5,000 nights?

In recent years, homestays that cost thousands or even thousands of dollars a night have repeatedly caused people to discuss. Many people lamented, "Is this high price still called B&B?" More people may be curious about what services high-end homestays offer.

During the "Double Festival", a newly opened hotel in Jinan will have its first small holiday. According to different accommodation conditions, the price of rooms here ranges from 2000 yuan to 5000 yuan. "There are a lot of room consultations on the 4 th, 5 th and 6 th, because we need to pay a deposit in advance here, and many people have to decide when to come after planning their itinerary." Ethan, the store manager, said that the guests who come to stay at present are mainly families, and many of them take the elderly.

A wooden house in Jinan, which is also a high-end homestay, is full almost every week, and it needs to be booked at least one or two weeks in advance for the 11 th holiday. According to Wang Xiaogang, executive deputy general manager, all the furniture and household items of Muju are purchased from abroad, and the food is healthy and organic. "Just like a Japanese hotel with two meals. After check-in, all expenses are included, such as breakfast and dinner, water in the room, food and so on. "

Regarding the question of "hotels" raised by some people, Jiuyang, editor of "Hotel Headlines" micro-signal, thinks that there is no distinction between hotels and hotels, such as bare valley and western slope of Moganshan, which can be said to be boutique hotels or characteristic hotel. Just like ordinary hotels and farmhouses, it is difficult to tell the difference.

Like Jiuyang, Wang Xiaogang thinks that B&B emphasizes "feelings" and exquisite service. "The hotel is a complex, and B&B is attached to the local area and pays attention to the tourist experience." Wang Xiaogang said that guests can go up the mountain to learn how to spread pancakes and cook beans with fellow villagers.

The guests of the farmhouse transformation homestay cook in person.

If the high-end homestay that rises all over the country is "Chun Xue", then the farmhouse music in the village and fisherman's music by the sea can be said to be "Xialiba people" in the homestay industry, but there is no doubt that farmhouse music and fisherman's music can closely follow the concept of homestay and are important branches of homestay.

"Judging from the situation in our village, both the norms of our fisherman's music and the construction and renovation of the village have changed a lot in the past two years." Zhao An, a villager from Lijiatai Village, a demonstration village of folk tourism in Rizhao City, said. Since 2003, Guo, her mother, has started to use her idle house to run Yujiale, which has gone through the whole process from Datong store to standard room. "I used to rely on travel agencies to bring customers, but now I basically promote marketing through the Internet." Zhao An said.

In fact, the biggest change comes from the villagers' service consciousness. "Our fisherman's music is also demand-oriented, with more diversified and differentiated services." Zhao An said, "This year, many guests are picky eaters and use our kitchen to make their own food. We also teach them authentic methods. This is a bit of a real homestay feeling, forming a closer relationship, not just guests and hosts. "

In addition, the development of rural tourism has also promoted the continuous improvement of village houses to a certain extent. All the villages that develop rural tourism use old houses to transform and create characteristic homestays.

However, behind the rapid development of village houses, there are also problems such as poor living environment, backward equipment and facilities, and weak service awareness. "After all, it is rural. The service quality of each family is uneven and can only be standardized slowly. " Zhao An said.

B&B should have personality, don't follow suit.

In the Basic Requirements and Evaluation of Tourism B&Bs just released, the evaluation principles of B&Bs are mentioned, including conveying the aesthetics of life, pursuing product innovation, promoting local culture, guiding environmental protection and achieving a win-win situation. In addition, the number of rooms in a single hotel building should not exceed 14 (sets), which also appears in the hotel regulations.

Judging from the comments of OTA websites such as Airbnb, Tujia and Ant Cell, the words "small and beautiful", "home has temperature" and "unique" appear most frequently, which shows the bias of guests' requirements for B&B.

In Taiwan Province Province, China, one of the standards of homestay is that farmers use their original houses to receive tourists, and the number of tourists should be controlled within 15 per day. Previously, Japan's Hotel Industry Law also stipulated that "residential areas" were not allowed to operate hotels in principle. However, with the increase of tourists visiting Japan in recent years, homestays have emerged as a supplement to alleviate the shortage of hotels, and the policy has gradually relaxed. However, the current Japanese regulations also stipulate that the business hours of B&Bs should not exceed 180 days a year.

Chen Guozhong, an expert of Shandong Tourism Vocational College and tourism planning, believes that the hotel development model of some homestays that follow the trend lacks individuality, which is far from the concept of "villagers directly participating in the operation" of real homestays, and rural hotels should be different from rural homestays. However, as Shandong rural tourism leaders go out to study, the understanding of B&B will be enhanced and B&B will gradually change.

Chen Guozhong said that the "Classification and Evaluation of B&B Service Quality" issued this time standardized the development of B&B, but had a more detailed concept.

B&B doesn't have its own characteristics, and it will be eliminated sooner or later if it pursues high-grade products blindly.